拥抱变化 助力复兴 | 2023游乐界·金冠奖评选活动正式开启

中国文旅复兴的大幕正式开启啦！

回首中国文旅三年来的漫长行路，我们发现，行业悄然发生了翻天覆地的变化：

👉现代娱乐景区方兴未艾，文化演艺、文化场馆、主题乐园、都市文旅恢复火爆，多业态的繁荣发展和细分，促使中国文旅行业正式进入“分众时代”；

👉文旅行业从被动适应到主动拥抱数字化转型，数字文旅产品不断丰富，数字文旅消费新业态日益多元，文旅产业的韧性在数字化转型中日益凸显；

👉研学旅游、亲子游乐、冰雪游乐等新兴业态的崛起，倒逼行业进行供给侧改革提升，走上高质量发展的道路……

作为中国文旅行业复兴的见证者和中国休闲娱乐崛起的参与者，《游乐界》秉承初心，用文字记录行业的进步和探索，用行动激励行业的创新和升级，希望通过自己的绵薄之力，推动中国文旅进一步向上和超越。

今天，新一年度的游乐界·金冠奖评选活动再度荣耀开启。《游乐界》诚挚邀请文旅行业的优秀企业以成功的案例、出色的产品、优秀的设计、顶级的服务和优秀的人才参与评选，我们将继续坚守公平、公正、权威的原则，为行业评选推介领军企业、优质乐园和榜样人物。行业的荣耀，我们共同见证！

The curtain of China's cultural tourism renaissance has officially opened!

Looking back on the long journey of China's cultural tourism over the past three years, we find that the industry has quietly undergone a sea change:

👉Modern entertainment scenic spots in the ascendant, cultural performances, cultural venues, theme parks, urban cultural tourism restoration of the hot, multi-industry prosperity and development and segmentation, prompting China's cultural tourism industry officially entered the "age of niche";

👉The cultural tourism industry has changed from passive adaptation to active embracing of digital transformation, digital cultural tourism products are constantly enriched, new digital cultural tourism consumption forms are increasingly diversified, and the resilience of the cultural tourism industry has become increasingly prominent in the digital transformation;

👉The rise of study tourism, family amusement, ice and snow amusement and other emerging forms of business, forcing the industry to carry out supply-side reform and enhancement, and embark on the road of high-quality development ......

As a witness to the revival of China's cultural tourism industry and a participant in the rise of China's leisure and entertainment, 《Asia Attractions》 adheres to its original intention, records the industry's progress and exploration in words, inspires the industry's innovation and upgrading in actions, and hopes to promote China's cultural tourism to further upward movement and transcendence through its own modest efforts.

Today, the Asia Attractions Golden Crown Award is once again open for 2023. 《Asia Attractions》 sincerely invites excellent enterprises in the cultural tourism industry to participate in the selection with successful projects outstanding products, excellent design, top services and outstanding talents. We will continue to adhere to the principles of fairness, impartiality and authority, and select and promote leading enterprises, high-quality parks and exemplary characters for the industry. Lets witness the glory of the industry together!

01

 奖项类别及参评条件 

Award Categories and Conditions for Participation

类别一：2023文旅行业杰出供应商（注：每个企业最多可参加2个奖项的评选）

Category One: Outstanding Suppliers Awards (Note: Each company can only apply for a maximum of 2 awards)

杰出文旅规划设计企业（国内/国外）

Outstanding Cultural and Tourism Master-planning Supplier (Domestic/international)

杰出文旅深化设计企业（国内/国外）

Outstanding Cultural and Tourism Design Supplier (Domestic/international)

杰出文旅细节包装及建设企业（国内/国外）

Outstanding Cultural and Tourism Detail Design & Construction Supplier (Domestic/international)

杰出无动力设备供应商（国内/国外）

Outstanding Non-powered Attractions Supplier (domestic/international)

杰出家庭骑乘设备供应商（国内/国外）

Outstanding Family Rides Supplier (domestic/international)

杰出过山车设备供应商（国内/国外）

Outstanding Roller Coasters Supplier (domestic/international)

杰出黑暗骑乘设备供应商（国内/国外）

Outstanding Dark Rides Supplier (domestic/international)

杰出动感/飞行影院设备供应商（国内/国外）

Outstanding Motion/Flying Theatres Supplier (domestic/international)

杰出互动游乐设备供应商（国内/国外）

Outstanding Interactive Equipment Supplier (domestic/international)

杰出水滑道设备供应商（国内/国外）

Outstanding Water Rides Supplier (domestic/international)

杰出戏水设备供应商（国内/国外）

Outstanding Water Play Supplier (domestic/international)

杰出观光游览车供应商（国内/国外）

Outstanding Sightseeing Vehicles Supplier (domestic/international)

杰出中小型游乐设备供应商（国内/国外）

Outstanding Medium/Small Rides Supplier for Land Parks (domestic/international)

杰出光影水幕及演艺供应商（国内/国外）

Outstanding Lighting/Water/Live Shows Supplier (domestic/international)

杰出文旅配套产品/服务供应商（国内/国外）

Outstanding Cultural and Tourism Accessory Products/Services Supplier (domestic/international)

杰出文旅二消产品/服务供应商（国内/国外）

Outstanding Cultural and Tourism Secondary Connsumer Products/Services Supplier (domestic/international)

供应商参评必须符合以下条件：

The criteria that the suppliers should meet：

1

国内/国外注册成立公司且注册时间超过3年，高新技术企业注册时间超过2年即可参评；

Domestic/foreign company must be registered for more than 3 years. High-tech company must be registered for more than 2 years;

2

面向景点休闲娱乐领域的产品供应及服务，团队具有创新能力和高成长潜力，主要提供游乐设备产品研发、制造、安装及其他相应服务等方面的业务，经营规范，社会信誉良好，有相关生产资质及服务证书；

Candidates should focus on providing service and products for leisure and attractions industry. The team should have innovative ability and high growth potential, as well as having good social reputation and qualification certificates;

3

参评的供应商必须在2022年6月至2023年10月（含10月）有开发并落地的产品/项目（注：原则上往年已提报的产品/项目不重复提报，但有进行升级改造的除外）；

The nominees must have products/projects that have been or will be installed from June 2022 to October 2023 (Note: Products/projects that had won ‘Golden Crown Awards’ before should not be applied for this year again, unless they have undergone upgrades during the period as mentioned);

4

参评企业的产品、技术及相关专利归属于企业本身，与其他单位或个人无产权纠纷。

The products, technologies and related patents of the candidates should belong to the company and without any disputes over property rights with other units or individuals.

参评必须提交以下资料

（注：所有资料将用于参评展示及宣传）：

The documents that the candidates should provide（Note: All materials will be used for promotion and vote purposes.）：

1

企业简介（500字以内）及LOGO；

Simple background introduction of the company (no more than 500 words in Chinese) and company LOGO.

2

企业营业执照复印件及生产资质证明；

A copy of the company's business license and the qualification certificate of manufacture

3

参评产品/项目的文字介绍（1000字以内），包括产品/项目的名称、特点、创新性、规格、落地地点、为项目提供的具体服务及相关证明材料、高清图片及产品/项目的展示视频（1分钟以内）；

A text description of the product/project (no more than 1000 words in Chinese), including name, specifications, innovative features, location & company’s specific service for this project and related proving materials, as well as HD photos & a presentation video of the product/project (within 1 minute);

4

中大型产品/项目必须有落地的资质合格验收证明。

Medium and large scale products/projects must provide a copy of qualification acceptance certificate of landing. (Please note: This refers to the proof of quality check, given by either the park or any third-party authority, indicating all aspects meet the standards and ready to open.)

类别二：2023杰出乐园/景区（注：每个乐园最多可参加3个奖项的评选）

Category Two: Outstanding Parks/Leisure Destinations Awards (Note: Each park can only apply for a maximum of 3 awards)

杰出主题乐园（陆地）

Outstanding Themed Land Park

杰出水乐园

Outstanding Water Park

杰出室内主题乐园

Outstanding Indoor Theme Park

杰出无动力乐园

Outstanding Adventure Park

杰出冰雪乐园

Outstanding Snow-Ice Park

杰出新乐园

Outstanding Newly-opened Park

优质服务乐园

Outstanding Park Service

人气乐园/景区

Outstanding Popular Park/Leisure Destination

优质露营地

Outstanding Campground

杰出网红街区

Outstanding Cyberstar Commercial Street

杰出沉浸式夜游项目

Outstanding Immersive Night Project

杰出主题活动奖

Outstanding Themed Event

杰出演艺奖

Outstanding Live Show

乐园/景区参评必须符合以下条件：

The criteria that the suppliers should meet：

1

2023年11月1日前开业并正常运营的中国乐园/景区；

Park/leisure destination located in China, which is opened and operated before November 1st, 2023;

2

具有较高的知名度和品牌影响力，规范化管理，为游客提供优质的娱乐体验及服务；

The park/destination needs to offer high-quality entertainment experience and services, and enjoy recognition & popularity on the market;

3

参评项目类奖项必须是乐园自身举办或运营的项目，与其他单位或个人无产权纠纷；

Project to nominate must be held or operated by the park itself. It should not have any property rights disputes with other units or individuals;

4

参与主题活动奖和演艺奖的项目必须是2022年6月-2023年10月（含10月）推出的（注：原则上去年已参评的项目不重复参评，项目有进行升级改造的除外）；

Project for categories Themed Event and Live Shows must be launched between June 2022 and October, 2023. (Note: projects that have won ‘Golden Crown Awards’ before should not be applied for this year again, unless they have undergone upgrades during the period as mentioned)

必须提交的参评资料（注：所有资料将用于参评展示及宣传）：

The documents that park/destination candidates should present（Note: All materials will be used for promotion and vote purposes.）：

1

乐园/景区简介（重点体现优势和亮点）、乐园/景区高清图片3-5张、乐园/景区LOGO、乐园/景区的展示视频（1分钟以内）；

Introduction of the park（Focus on strengths and highlights）, 3-5HD pictures of the park, LOGO and a presentation video (within 1 minutes);

2

参评项目奖项需提供项目介绍，包含名称、规模、特色、效果、高清图片及展示视频（1分钟以内）等；

Project introduction for project awards should involve name, scale, features, effects, HD pictures and a presentation video (within 1 minute);

3

投资商及运营公司简介。

Introduction of the investor and the operating company.

类别三：2023杰出游乐人奖（注：每人只能参加1个奖项的评选）

Category Three: Outstanding Influencers Awards

1

2023文旅行业杰出贡献奖（乐园/供应商）

Outstanding Contributor to Chinese Culture Tourism Industry (Parks/Suppliers)

参评必须符合以下条件：

The influencers candidates should meet the following criteria:

（1）拥有5年以上的文旅从业经历，有高尚的职业道德，优秀的个人品质；

（2）文旅企业高层管理者，在行业或某一专业领域具有杰出表现；

（3）在业内享有较高的知名度，对企业和行业的发展具有突出贡献。

(1) Have more than 5 years of experience in the cultural tourism industry, have noble professional ethics, and excellent personal qualities;

(2) Should be at senior position in a company, with outstanding achievements in a certain field;

(3) Should enjoy a high reputation in the industry and have made outstanding contributions to the company and the industry.

参评必须提交的资料：

The influencers candidates should present the following information：

（1）个人简介，包含所在单位、职务、座右铭、从业经历、代表项目及个人近照；

（2）个人所取得的成就，以及为企业和行业发展所做的突出贡献。

(1) Personal profile, including the company name, position, motto if you have one, working experience, representative project(s) and one recent personal photo;

(2) A statement of personal achievements and outstanding contributions to the company and the industry.

2

2023文旅行业领军人物（乐园/供应商）

Outstanding Pioneer in Chinese Culture Tourism Industry (Parks/Suppliers)

参评必须符合以下条件：

The influencers candidates should meet the following criteria:

（1）在企业中处于领导核心地位，在领导力、决策力、影响力、凝聚力、前瞻性等方面有突出表现；

（2）拥有10年以上的文旅从业经历，具有丰富的实践经验、先进的行业理念和敏锐的市场洞察力，对企业和行业的发展具有突出贡献；

（3）具有高度的社会责任感和良好的公众形象，受到业内的广泛认可，对行业的进步和发展有着积极的推动作用；

(1) Be one of the core leaders in a company, and have outstanding performance in leadership, decision-making, influence power, cohesion, foresight etc.;

(2) Have more than 10 years of experience in the cultural tourism industry and rich practical experience, and have made outstanding contributions to the company and the industry;

(3) Have a high sense of social responsibility and a decent public image with wide recognition

参评必须提交的资料：

The influencers candidates should present the following information：

（1）个人简介，包含所在单位、职务、座右铭、从业经历、代表项目及个人近照；

（2）为企业和行业发展所做的突出贡献；

（3）个人所取得的成就，以及对行业的推动作用。

(1) Personal profile, including the company name, position, motto if have, working experience, representative project(s) and one recent personal photo;

(2) A statement of outstanding contributions to the company and the industry;

(3) A description of personal achievements and how they helped the development of the industry.

3

2023文旅青年精英

Outstanding young elite in Chinese Culture Tourism Industry

参评必须符合以下条件：

The influencers candidates should meet the following criteria:

（1）40岁以下，拥有5年以上的文旅从业经历，业绩突出；

（2）充分发挥先锋模范作用，推动企业的创新和改革，取得一定成效；

（3）从事行业相关技术研究或经营管理，拥有行业应用和实践操作价值的理论成果、方法等，对行业或某一细分领域的发展具有示范意义。

(1) Under the age of 40, with more than 5 years of experience in the cultural tourism industry and outstanding performance;

(2) Play a significant role in promoting the innovation and reformation of the company, and have achieved certain effects;

(3) Engaged in cultural tourism industry related technical research or business management, and show exemplary significance for the development of the industry or a sub-field.

参评必须提交的资料：

The influencers candidates should present the following information：

1、个人简介，包含所在单位、职务、座右铭、从业经历、代表项目及个人近照；

2、个人所取得的成就。

(1) Personal profile, including the company name, position, motto if have, working experience, representative project(s) and one recent personal photo;

(2) A statement of personal achievements.

重要提醒 Important reminder

2023年游乐界·金冠奖将特别增加“2023杰出文旅品牌（国内/国际）”奖项，该奖项无需报名，直接由专家评委选出。

The 2023 Golden Crown Awards will have a special "2023 Outstanding Cultural and Tourism Brand (Domestic/International)" award this year, which does not require entry and will be voted directly by a panel of expert judges. 

02

 评选流程 Procedure 

阶段一：企业报名及专家推荐

时间：8月7日-9月15日

Phase 1: Submission & Recommendation. 

Dates: August 7th - September 15th

游乐界•金冠奖以企业自主申报和专家评委推荐的方式收集资料，有意向参加评选的企业可发送关键词“评选”到游乐界微信公众号（ID: youlejiezazhi）获取报名链接，下载对应的报名表格，填写并将报名资料发送到指定邮箱：[e-mail]；专家评委可推荐心目中的优秀企业及个人参加各奖项的评选，由专家推荐的企业及个人，请积极配合主办方的工作，提供相关报名资料。

The Golden Crown Awards of Asia Attractions collects data through self-application, as well as the jury’s recommendation. Companies wishing to participate can send keyword "selection" to the WeChat public account of Asia Attractions (ID: youlejiezazhi) to obtain the link for entry and download the application form. Please fill it in and send the materials to email: [e-mail]. Meanwhile, our jury can also recommend candidates. We will ask the recommended companies/individuals to submit the corresponding information. 

阶段二：审核评选资料

时间：8月15日-9月20日

Phase 2: Verification.

Dates: August 15th - September 20th

本阶段由主办方对参评企业提交的资料进行审核，请各企业如实填写参评资料，如存在不实信息，将取消参评资格。

Materials submitted by the participating companies will be reviewed and verified during this phase. Please be truthful. The qualification will be cancelled immediately if there’s any fake information. 

阶段三：参评企业及个人公示

时间：8月20日-9月30日

Phase 3: Presentation.

Dates: August 20th - September 30th 

主办方将在《游乐界》杂志及微信公众号上陆续对已通过资料审核的参评企业及个人的相关信息进行公示，任何企业或个人对参评企业及项目有异议可及时向评委团秘书处反馈（联系人：蔡映朵159 8907 0980、谭红丽137 1117 7930），经核实，如参评企业及项目确实存在不实情况，将被取消参评资格。

Asia Attractions team will publicize the applications which pass the review in Asia Attractions magazine & on our WeChat public account. Any company or individual who has doubt on any application can promptly report to the secretariat of the jury (Contact: Judy Cai 159 8907 0980, Hongli Tan 137 1117 7930).

阶段四：专家评审

时间：10月8日-10月20日

Phase 4: Jury review and vote. 

Dates: October 8th - October 20th

本阶段由国内乐园高层及行业专家组成的专业评委团对参评企业和个人进行审核投票。

注：专家评委不参与其所在乐园及企业参与评选的奖项的投票

There will be a jury composed of domestic park managers and industry renowned experts to evaluate the nominees and vote.  

Note: The jury must not vote for the nominees of their own companies.

阶段五：行业评委投票

时间：10月24日-10月31日

Phase 5: Voting by Industry personnel.

Dates: 24th October - 31st October

本阶段将邀请50位实践经验丰富的行业人员进行投票

注：行业评委均具有5年以上的文旅行业从业经历，并承诺公平公正对待每一个候选企业和个人。

50 industry personnel with rich practical experience will be invited to vote in this stage

Note: The industry personnel all have more than 5 years of experience in the cultural and tourism industry and are committed to treating each candidate enterprise and individual fairly and impartially.

阶段六：评委团秘书处投票并审核获奖名单

时间：11月1日-11月7日

Phase 6: Jury secretariat vote and review.

Dates: November 1th - November 7th

本阶段由评委团秘书处进行最后一轮投票并由审核汇总各评选阶段的分数，计算参评企业及个人的最终得分。

At this stage, the jury secretariat will vote and review the ratings of each round, and finalize the winners.

阶段七：公布获奖名单

时间：12月

Stage 7: Winners announcement. Dates: December

最终获奖结果将于2023游乐界文旅发展峰会暨金冠奖颁奖晚宴上公布。

The final winners will be announced at the 2023 Asia Attractions Summit and Golden Crown Awards Dinner ceremony.

03

 评选规则 Voting System 

游乐界•金冠奖评分采取百分制，总分=专家评审得分（最高分为50分）+行业评委投票得分（最高分为30分）+主办方投票得分（最高分为20分）。

注：由专家推荐的企业额外加10分。

其中，专家评审环节将根据专家的投票数选出票数高的前10个获奖单位或个人，票数最高者得50分，按名次逐个递减5分，即得票数第二名者得45分，得票数第三名者得40分，依次类推；行业评委投票环节将根据行业评委的投票选出票数高的前10个获奖单位或个人，票数最高者得30分，按名次逐个递减3分，即得票数第二名者得27分，得票数第三名者得24分，依次类推；主办方投票环节将根据主办方秘书处的投票选出票数高的前10个获奖单位或个人，票数最高者得20分，按名次逐个递减2分，即得票数第二名者得18分，得票数第三名者得16分，依次类推。

The score of the Golden Crown Award adopts 100-point system. The total score = jury score (max. 50) + Industry Personnel voting scores (max. 30) + Jury secretariat score (max. 20).

Note: Company who’s recommended by the jury will score extra 10 points.

The jury voting phase will lead to “TOP 10” according to the jury votes they get. The top one will score 50 points, and the ranking will decrease by 5 points, that is, the second one will score 45 points, the third one will score 40 points, and so on. Industry person voting phase will lead to “TOP 10” as well according to the public votes they get. The top one will score 30 points, and the ranking will decrease by 3 points, that is, the second one will get 27 points, the third one will get 24 points, and so on. Last but not least, the secretariat voting phase will lead to another“TOP 10” according to the secretariat votes they get. The top one will score 20 points, and the ranking will decrease by 2 points, that is, the second one will score 18 points, the third one will score 16 points, and so on.

注：《游乐界》对本次活动享有最终的解释权，参评企业请确保提报资料的真实性，若存在虚假申报或不实的情况，相关企业在3年内将无资格参评“游乐界·金冠奖”。

此评选活动为公益性质，全程不收取任何费用，在此提醒广大参评企业和游乐人：切勿轻信任何奖项买卖或付费获奖的来电及信息，活动统一对外联系电话为：13711177930、13922290400、15989070980，望周知。

《游乐界》诚挚欢迎符合参评标准的供应商、乐园/景区和游乐人参与申报，也欢迎业界同仁监督奖项的评选、颁发、公布的整个过程，而对于以牟利为目的，鱼目混珠，试图扰乱公众认知，侵害《游乐界》合法权益的行为，我们保留诉诸法律途径的权利。

Please note: Asia Attractions reserve the right of final interpretation for this event. Participating companies must ensure the authenticity of the submitted materials. If there are any false declaration or obviously false materials, relevant companies will not be eligible for entry of Asia Attractions·Golden Crown Awards in three years.

There’s no fees for applying for the Golden Crown Awards. Please do not trust any calls/information about buying or selling awards or paying for awards. Our official contact phone numbers are: 13711177930 & 13922290400 & 15989070980.  

Asia Attractions sincerely welcome suppliers, parks/leisure destinations and professionals of the industry that meet the criteria to participate in the event. We also welcome everyone in the industry to supervise the entire process of the awards. We reserve the right to take legal action for acts that disrupt public perception and infringe upon the legitimate rights and interests of Asia Attractions.

致每一位关注《游乐界》的小伙伴们~

因为微信平台改变了推送规则

如果没有把【游乐界】标为“星标⭐️”

可能收不到我们的精彩内容哦

⭐️⭐️⭐️⭐️

每次读完后也请记得多多点亮文末“在看”

这样就可以在推送页继续看到我们了！

商务合作

谭红丽

13711177930（微信同号）

QQ：2034077881

转载授权

13826163330（微信同号）

QQ：2279432243

杂志订阅

岑彩燕

13922290400（微信同号）