[Job] User Acquisition Manager

R2 GAME CO., LIMITED
Company Description:
Reality Squared Games (Hong Kong R2Games CO., LIMITED) is an international online game publisher specializing in micro-transaction-based, free-to-play browser games. Our primary responsibility as a publisher is to locate outstanding development teams and games that appeal to a wide audience. We enjoy working with teams who are able to think outside of the box and discover new and unique game ideas that are creative, profitable, and most importantly, fun for our players.

Key Responsibility
· Develop mid-to-long term business and technical ad product strategy for next generation of player acquisition at R2Games

· Lead a team of 4 UA specialists and ensure team aligns with the overall goal of each project they support.

· Lead and oversee development of performance plans for newly launched games and help the team execute to maximize player value.

· Work with R2Games Operation Team to build UA plans, performance metrics, and budgets that align with operational goals – and be prepared to update them quickly as priorities may shift.

· Monitor, optimize and report performance of theteams overall campaigns on an ongoing basis.

· Identify new partner, platform, and optimization opportunities to drive campaign performance

· Develop test plans, measure performance, and make recommendations based on testing.

· Partner with Product Marketing and Design Team to support advertising content as appropriate.

· Identify the highest impact testing opportunities, prioritize, execute, track results and communicate to game and marketing teams.

· Daily, weekly, and quarterly budget forecasting and reporting of results.

Requirements:
· 3+yrs of mobile consumer advertising or mobile media buying experience with a strong track record of measurable results

· Strong analytical skills and experience working in metrics based companies.

· Intuitive grasp of data and strong with Excel

· Genuine interest in social, gaming, analytics, and advertising a must.

· Passion for problem solving: You must be able to tackle new, unfamiliar, and possibly daunting problems--to break them down into manageable bits and solve them.

· Managerial experience preferred.

· Experience working in fast-paced environments, preferably in an internet, financial, or consulting industries

· BS/BA degree in math, science, or engineering, or proven track record in a quantitative/problem solving environment(or equivalent training and experience), MS encouraged but not required

Education Level Required: College/university/polytechnic
Years work experience: 2 years
Salary Range: 10001 - 20000

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