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Top 10 China's e-commerce celebrities with most commercial value

2016-08-12 朱凌青 CHINADAILY

China's internet celebrity sector's output value this year is expected to reach 58 billion yuan ($8.7 billion), surpassing China's box office and equal to China's largest retailer Bailian Group's annual sales last year, according to a report by Shanghai-based enterprise data aggregator CBNData.


E-commerce celebrities who attracted their social media followers on social media platforms such as Sina Weibo, China's answer to Twitter, to their outlets on e-commerce platforms such as the Alibaba-backed online shopping site taobao.com saw their revenue increase in addition to the profits from advertisements.


CBNData ranked China's e-commerce celebrities' commercial value by their value realizability, growth potential and fans' quality. Let's take a look at top 10 e-commerce celebrities.


10Sina Weibo account: XiaoyiyaxiaoyiCommercial value index: 74



9Sina Weibo account: Langbao-LangBoomCommercial value index: 78.7



8Sina Weibo account: MeimeidexiaxiaaCommercial value index: 78.9



7Sina Weibo account: Xueli CherieCommercial value index: 79.9



6Sina Weibo account: YeswomenXiaoyiCommercial value index: 80.4



5Sina Weibo account: ALU_UCommercial value index: 81.3



4Sina Weibo account: TikiLeeCommercial value index: 81.3



3Sina Weibo account: LinForeverGirlCommercial value index: 85.9



2Sina Weibo account: Zhang Dayi EveCommercial value index: 92.3



1Sina Weibo account: Only AnnaCommercial value index: 92.6



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