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APAX MOMENTS | 蓝调之夜 - I FEEL BLUE.

APAX 2022-06-17

 

2017年6月10日,Dior 于上海举办“ I feel blue” 迪奥蓝调之夜活动。

Dior held a glorious gala event “I feel blue” on June 10, 2017, in Shanghai. Production by APAX.



与此同时,迪奥“Dior Moon”系列Lady Dior限量版手袋全球首发,并于6月11日对公众开放展览,一览迪奥蓝调风情。

Limited series “Dior Moon” handbags were launched at the beautiful night of blue. The exhibition will be opened to the public on Sunday 11 June, immersing people into the dream of Dior Blue.


蓝调之夜

I feel blue.


EXHIBITION



展区展出了迪奥先生时代十二件典藏海军蓝礼裙,在灯光的投射下完美呈现。

Twelve magnificent navy blue dresses from Monsieur Dior exhibit under the dreamlike light beam.


HOLOGRAM SHOW


以全息展示的方式,还原了Dior秀场,铺展梦幻光影。

Both audience and performers were brought back to the classic period of Monsieur Dior through the Holographic Projection.


PARTY



以中国元素打造的灯笼走廊,当晚的派对区域带来了一片皓月星空。

Walking through the lantern hall that is decorated full of Chinese elements, a bright moon and stars twinkle and shine as if they were sparkling in the moody blue sky. 


CELEBRITIES

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迪奥蓝调的深沉内涵,城市中的璀璨之夜,APAX很荣幸参与其中,倾情呈现。

Christian Dior once called navy blue the only color that can “compete with black.”  The City Winks a sleepless eye at the moody blue night.  It's an honor for APAX to be a part of the gala and made it alive.






TO BE CONTINUED,

STAY TUNED!



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