MAO-A-THON! Help On a 900km Quest to Raise Money for Maovember
We take a brief respite from our regular content for this personal appeal from Mike Wester, the founder of the Beijinger.
Help me raise as much as I can for Maovember and its charity partners Bread of Life and Library Project by seeking sponsors for my quest to walk over 900km during the month of November!
I plan to walk an average of 30 km per day
for the entire month of November, while attempting to maintain a normal
business and family life. I walk regularly through the CBD, Sanlitun,
Gongti, Chaoyang Park and Shuangjing areas but can also walk to other
areas chosen by sponsors. 100% of the money raised will be donated to
Maovember charities.
Want to help? Sponsor Me!
There are two options for personal sponsorships: 1 mao per km (RMB 90) or if you are feeling particularly generous,5 mao (in honor of Maovember's fifth anniversary!) per km (RMB 450). You get social media shout-outs and link of your choice plus extensive social media image, text and hotlink branding.
Corporate sponsorships begin at RMB 500. You get visible on-body branding during the walk and extensive social media image, text and hotlink branding.
Who would benefit as sponsors?
Sports apparel companies
Fitness centers
Health products / supplements
Healthcare providers
Pollution masks / portable pollution monitors
Bars / restaurants for branding or event promotion
What kind of exposure is available?
Full costume (mascot, etc)
Jacket / shirt / sash / chest bib
Full torso branding
Backpack/ bag
Baseball hat / ski hat
Lapel button
Pollution mask (when AQI > 200)
Coverage:
Maovember (www.maovember.com) web page and social media accounts
Weekly posts to thebeijinger.com blog (plus social media accounts)
Daily post update on my personal Wechat featuring front-facing selfie
Add me on WeChat to donate:
Costs of corporate sponsorship:
Non-exclusive branding
One day (30km): RMB 500
One week (7 days): RMB 3k
Half month (15 days): RMB 6k
Full month (600km): RMB 12k
Exclusive branding:
One week (7 days): RMB 12k
Half month (15 days): RMB 20k
Full month: RMB 30k
Contact me on WeChat at mwinchina or via email at gm@thebeijinger.com if interested!
FAQs:
How will the money be collected?
Sponsors and individual donors pay at the time of pledge via WeChat. No official invoices can be offered.
How will mileage be tracked?
I will track my kms walked via my iPhone Health app, with daily totals reported publicly on WeChat.
Why is this a challenge?
I
have averaged 9.5km daily over the past year, and never averaged more
than 22.5km a day for any one month. Accomplishing this goal will be a
challenge, and I will attempt to do this in Beijing while still
maintaining a relatively normal family life and a job.
Why walking instead of running or biking?
Personal choice. I am an inveterate pedestrian and love walking in this city.
What happens if I don't reach the goal?
You may ask for a refund of the equivalent amount in RMB via WeChat.