经管分馆荐读｜2017年诺贝尔经济学奖得主理查德·塞勒及其著作知多少

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北京时间10月9日下午17点45分，2017年诺贝尔经济学奖揭晓，美国芝加哥大学教授理查德·塞勒（ Richard H. Thaler）成为今年得主，获奖理由是其对行为经济学方面的贡献。

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理查德·塞勒是谁？

理查德·塞勒是行为经济学和行为金融学领域的重要代表人物。

在理论研究上，塞勒对反常行为、经济人假设、禀赋效应、跨期选择、心理账户和股票市场均做出重大贡献。在实际应用上，塞勒通过助推思想和选择设计来分析和解释了消费者行为和包括社会福利政策和储蓄投资研究在内的政府政策行为。

人物经历

塞勒1945年出生于美国新泽西州，曾先后在凯斯西储大学取得学士学位(1967)，罗彻斯特取得文学硕士(1970)和哲学博士(1974)学位。先后执教于罗彻斯特大学 (1971-1978)和康奈尔大学(1978-1995)，1995年起任芝加哥大学商业研究生院行为科学与经济学教授、决策研究中心主任至今，同时在国民经济研究局主管行为经济学的研究工作。现为美国经济学会会员、美国艺术与科学研究院院士。

研究领域

塞勒的主要研究领域是行为经济学、行为金融学与决策心理学。此外，塞勒的研究领域还包括金融学领域、决策心理学。是行为金融领域的创始人之一，研究认知限制如何影响金融市场。

主要著作

1. Misbehaving: The Making of Behavioral Economics, 2015.

2. Nudge: Improving Decisions on Health, Wealth, and Happiness, 2008.

3. Advances in Behavioral Finance, 1993.

4. The Winner's Curse: Paradoxes and Anomalies of Economic Life, 1992.

5. Quasi-Rational Economics, 1991.

 

       我馆藏有理查德·塞勒的多部著作，欢迎广大读者前来借阅！

1

Advances in Behavioral Finance 

作   者：Richard H. Thaler

出版社：Russell Sage Foundation, 1993

索书号： F830.9/A244 * 

 

This book offers a definitive and wide-ranging overview of developmentsin behavioral finance over the past ten years. In 1993, the firstvolume provided the standard reference to this new approach infinance--an approach that, as editor Richard Thaler put it, "entertainsthe possibility that some of the agents in the economy behave less thanfully rationally some of the time." Much has changed since then. Notleast, the bursting of the Internet bubble and the subsequent marketdecline further demonstrated that financial markets often fail tobehave as they would if trading were truly dominated by the fullyrational investors who populate financial theories. Behavioral financehas made an indelible mark on areas from asset pricing to individualinvestor behavior to corporate finance, and continues to see excitingempirical and theoretical advances.

2

The Winner’s Curse :  Paradoxes and Anomalies of Economic Life

作   者：Richard H. Thaler

出版社：Princeton University Press, 1994

索书号： F0/T365 *

 

Richard Thaler challenges the received economic wisdom by revealing many of the paradoxes that abound even in the most painstakingly constructed transactions. He presents literate, challenging, and often funny examples of such anomalies as why the winners at auctions are often the real losers - they pay too much and suffer the "winner's curse" - why gamblers bet on long shots at the end of a losing day, why shoppers will save on one appliance only to pass up the identical savings on another, and why sports fans who wouldn't pay more than $200 for a Super Bowl ticket wouldn't sell one they own for less than $400. He also demonstrates that markets do not always operate with the traplike efficiency we impute to them.

3

Nudge : Improving Decisions about Health, Wealth and Happiness

作   者：Richard H. Thaler and Cass R. Sunstein

出版社：Penguin Books, 2009

索书号：F069.9/T365 ER*     

 

Nudge is about choices—how we make them and how we can make better ones. Authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make including ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources, and other bad decisions. Citing decades of cutting-edge behavioral science research, they demonstrate that sensible "choice architecture" can successfully nudge people towards the best decisions without restricting their freedom of choice. Straight forward, informative, and entertaining, this is a must-read for anyone with interest in our individual and collective well-being.

4

Nudge : Improving Decisions about Health, Wealth and Happiness

作   者：Richard H. Thaler, Cass R. Sunstein

出版社：Yale University Press, 2008 

索书号： F713.55/T365 *   

 

Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful choice architecture” can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new takefrom neither the left nor the righton many hot-button issues, for individuals and governments alike. This is one of the most engaging and provocative books to come along in many years.

5

《“错误”的行为 : 行为经济学关于世界的思考, 从个人到商业和社会》

作   者：(美) 理查德·泰勒著；王晋译

出版社：中信出版社，2016

索书号：F069.9-49/3

 

准备好改变你对经济学的看法了吗？纵观理查德泰勒的职业生涯，我们发现他的研究始终围绕着一个激进的观点开展：经济活动的主体是人，即拥有可预测行为且容易犯错的个体。在本书中，泰勒讲述了他将经济学从高高在上的“象牙塔”中带回现实的艰难之旅，其中的故事引人入胜，并且不乏诙谐幽默，彻底改变了我们对经济学、对自己以及对整个世界的看法。

6

《行为金融学新进展》

作   者：理查德·泰勒主编；贺京同等译

出版社：中国人民大学出版社，2014

索书号： F830/516

 

本书继承了该领域的最新实质资源，它代表了最近的将近20篇引起行为金融领域发生重大变革的优秀论文，继承了最近本领域的研究成果。相比较第一部，本书超越了行为金融本身领域的局限，更多的侧重于行为金融在其他经济学领域的建议和运用。

7

《赢者的诅咒 : 经济生活中的悖论与反常现象》

作   者：理查德·泰勒著；陈宇峰, 曲亮等译 

出版社：中国人民大学出版社，2013

索书号： F0/299.2

 

本书探讨了经济生活中广泛存在的各种反常现象：表现为经济主体的实际选择及行为与基于自利经济人和效用最大化假设的一般经济学理论所作预测的不一致，而先前出现的的主流经济学理论辩护对这些系统性不一致现象的解释力却非常有限。因而，书中对博弈论、劳动力市场的行业工资差异、拍卖市场、人类的偏好和选择、金融市场、博彩市场等领域表现出的合作现象和人性中的利他主义、人类在储存和加工信息方面的局限性进行了比较全面、系统的理论分析和实证研究。

8

《赢者的诅咒 : 经济生活中的悖论与反常现象 》

作   者：理查德·H·泰勒著；陈宇峰, 曲亮等译 

出版社：中国人民大学出版社，2007

索书号： F0/299 

 

本书深入探讨了经济生活中广泛存在的各种反常现象。书中对博弈论、劳动力市场的行业工资差异、拍卖市场、人类的偏好和选择、金融市场、博彩市场等领域表现出的合作现象和人性中的利他主义、人类在储存和加工信息方面的局限性进行了比较全面、系统的理论分析和实证研究。使得传统的标准经济学向现实经济的真实世界迈出了一大步。

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