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线上拍卖模式为中丹搭建成功的桥梁

2017-05-11 毛皮

Success is streaming from China to Denmark – and back again

线上拍卖模式为中丹搭建成功的桥梁



In a relative short span of time, Kopenhagen Fur's live streaming of the auction has been very well received in Asia.

在相当短的时间内,哥本哈根皮草拍卖会线上直播在亚洲得到了广泛好评。



Kopenhagen Fur’s host venues in TongErPu, Beijing and Yu Yao where customers can view a livestream of auction and the prices in Denmark and contact their broker in the auction room to purchase skins that they need. The sites in TongErPu and Yu Yao are hosted in collaboration with major brokers.

在佟二堡、北京、余姚等地的哥本哈根皮草线上拍卖会场里,客户可以通过观看丹麦拍卖会现场和皮张价格走势的直播,联系场内的经纪人竞拍他们所需的皮张。这些在佟二堡和余姚的线上拍卖会场通常是与主要经纪人合作建立的。



This concept has been so well received that approx. 50 venues in total also host facilities where customers can view the live streaming of the auction.

这一形式广受好评,除了上述线上拍卖会场外,总共大约50家会场拥有这样的设备,客户可以在那里观看哥本哈根皮草拍卖直播视频。


One of the reasons the live streaming has been so well received is the economic benefit.

According to customer Jin Liangren from Ban Ni Nu Fur, who chose the option of attending Kopenhagen Fur’s live streamed April auction, the benefit is clear. 

- The exact number of skins that I need can vary. That is why I prefer the online auction, it offers flexibility for my business. It is free in the sense that I don’t spend money on travel expenses, he says and adds:

- I trust my broker’s experience when it comes to inspecting skins, so I can buy skins even though I am not present at the auction. 

Mr Jin Liangren also adds that he has confidence in Kopenhagen Fur’s sorting procedures.

- The sorting and grading system is reliable, so it’s more suitable for me to buy skins according to the catalogue, he says. 

拍卖会直播深受欢迎的一大原因是经济效益。班尼奴皮草的Jin Liangren先生选择参加哥本哈根皮草四月拍卖会的线上直播,优势是非常明显的。

他说:“我可以随时调整我所需皮张的准确数量,这也是为什么我更喜欢线上拍卖——它让我的业务更加灵活。另外,没有差旅费用本身也是一种‘免费’。而我十分信任我经纪人的验皮能力,所以即便我没有在拍卖会现场,我也愿意购买皮张。”

Jin Liangren先生补充道,他对哥本哈根皮草的验皮分级程序充满信心。“验皮等级质量分级系统十分值得信赖,所以根据拍卖目录购买皮张对我来说挺合适的。”



For customer Huang Xinmiao from Sen Di Fur there is also the added convenience of technical support in case it is required in China.

- The auction house provides us with professional line services and, if we have technical issues, experts help us solve the problem, so we are very satisfied, he says.

He, along with customer Chen Kechiun from Diao Xiong Wang Fur, attend the live streamed auctions in order to purchase small quantities of skins. 

- For me, buying skins this way is more cost-effective and convenient, says Mr Chen Kechiun. 

对于森迪皮草Huang Xinmiao先生来说,哥本哈根皮草提供的技术支持也带来了诸多方便。他说:“哥本哈根皮草拍卖行为我们提供了专业线路服务,并且专家也会帮助我们解决出现的技术问题,所以我们十分满意。”

他和貂熊王皮草的Chen Kechiun先生都参加了线上拍卖,购买少量皮张。Chen Kechiun先生说: “对我来说,这种竞拍皮张的方式既方便又划算。”


Supporting the service

为线上拍卖保驾护航


- We strive to provide the best streaming service with no delay to our customers in China. Technical support from experts is at your service. And if you have any questions regarding grading procedure, how to buy with us and read our catalogue etc., Kopenhagen Fur's staff at Beijing Office are more than glad to help, says Per Knudsen, Chief Auctioneer of Kopenhagen Fur.

哥本哈根皮草首席拍卖官Per Knudsen表示,哥本哈根皮草致力于为中国客户提供最佳的线上拍卖服务,并随时提供技术支持。如果您有任何关于等级质量分级、如何成为哥本哈根皮草买家、查看拍卖目录等疑问,也欢迎咨询哥本哈根皮草在北京办公室的工作人员。


As the service is increasing in popularity by each passing auction, Kopenhagen Fur intends to focus on offering an even more improved digital solution for the online centers in China as well as courses in auction procedures and insight into the grading procedure. For more information and help, please contact Kopenhagen Fur's Beijing Office at 010-84476804 or leave a message at our corporate Wechat.

随着每一次拍卖会的进行,这项线上拍卖服务业越来越受欢迎。哥本哈根皮草将为中国的线上拍卖中心提供更为先进的数字化解决方案,以及提供拍卖流程培训课程以、等级质量分级系统的更多信息。了解更多信息,请拨打哥本哈根皮草北京办公室电话010-84476804或在官方微信后台留言。


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