白宫专用瓷—美国莱诺克斯瓷器（Lenox）

Lenox

　　Continue to produce high-grade and excellent quality porcelain has always been my desire and dream of Lenox since inception, and now we will maintain this high quality and continue to pursue even more remarkable in the original basis. - Walter Scott Lenox

　　Since 1889, Walter Scott Lenox Lenox foresight has led in terms of quality, arts and aesthetics to achieve a higher standard. Today's Lenox won it for fine tableware oldest and most respected in the world - favored by the president, the collection in the museum, set in a variety of Honor Award, and also made sure American households. Let's take a look at the story behind Lenox, it comes from the conviction of a young man - to become outstanding manufacturer of manufacturing porcelain, crystal and metal ornaments.

　　Walter Scott Lenox in 1859 was born in Trenton, New Jersey, known as "American Staffordshire." Sitting here sound transport system and rich fuel and clay resources. In the 19th century, the state capital has become the nation's leading porcelain production center. Undoubtedly, the young Walter encouraged, decided to join together to create a life of the world's best porcelain.

　　1875 Lenox began painting his talent and fascination for clay into decorative porcelain factory and design work. Six years later, he worked at Ott & Brewer and Willets company as a design director. Both companies regard the Irish porcelain Rick Lambert localization, it is an outer layer coated with a thin layer of cream-colored porcelain enamel and pearl color was popular in the Victorian era. Finally, the two companies have closed down, but it was the cause of the development of Lenox offers a whole new arena.

The excellence of Lenox

　　Lenox Ceramic Art was founded in 1889, it is with all other porcelain factory are different. It started like a studio. It makes shiny ivory porcelain becomes unique, rather than the product pipeline. These exquisite rendering and modeling of vases, jugs and tea was originally produced by only 18 employees, but it has been a strong reaction of customers, and then will be in the most upscale Lenox store exclusive. To 1897, some of the Lenox works are collections of the Smithsonian Institution as a collection.

　　In the early 1900s, a new trend appears: the need for a separate fine dining restaurant utensils. Removal of the dominant European porcelain, Lenox began to offer customized and personalized service for those indoor hardcover discerning customers in 1902. Willian Morley by famous artists painted plate made great achievements, for which the company will Lenox more attention to improve the full range of tableware series, in 1906, when his company's name to Lenox, From the other side also reflects the company's ceramic art from Lenox to start a new transformation.

　　In order to cater to the growing American interest in high-quality porcelain, the company in addition to retaining the original customized service, will produce some of the standard pattern tableware. The company launched in 1910, some may depict patterns, and hand-colored by strengthening, Lenox began to use colored flat decals. The beginning of the two patterns - Chinese officials and the Ming Dynasty porcelain has a distinctive pattern, since the 1917 launch of the popular 50 years. Decals not only ensure the consistency of the pattern, but also to create a brand of identifiability. This allows the subject to entertain guests can recognize the Lenox brand, which expressed appreciation for their unique taste would hostess, which virtually make the hostess feel infinite satisfaction.

　　Lenox brand quickly became elegant tableware, the "best choice" and so synonymous with the family - including the White House. President Wilson and his wife in 1918 enabled 1,700 for official reception, making Lenox became the first President of the United States of porcelain for elegant dining table. The White House has also only been in use for 80 years of American porcelain, in four generations of the president: President Harry Truman (1951), Ronald Reagan (1981), President Clinton (2000) and President George W. Bush (2008) during his tenure also offers a variety of services.

莱诺克斯瓷器

　　一如既往地制作出高等级和卓越品质的瓷器一直是我创办Lenox以来的愿望和梦想，如今我们会保持这种高品质并不断在原有的基础上追求更加卓越。 ——沃尔特.斯科特.莱诺克斯

　　自1889年以来，沃尔特.斯科特.莱诺克斯的远见卓识已经带领Lenox在质量、艺术及美观上达到了更高的标准。如今的Lenox赢得了对于精致餐具来说最悠久、最值得尊敬的美誉—受到总统的青睐、在博物馆中收藏、集各种荣誉奖于一身，同时还取得美国千家万户的肯定。让我们一起来了解一下Lenox背后的故事，它来自于一个年轻人的信念—成为一家制造瓷器、水晶及金属摆件的优秀制造商。 　　沃尔特.斯科特.莱诺克斯1859年出生于新泽西州的特伦顿，俗称“美国的斯塔福德郡”。这里坐拥完善的交通系统及丰富的燃料及粘土资源。在19世纪，该州首府成为美国领先的瓷器生产中心。毫无疑问，年轻的沃尔特倍受鼓舞，决定倾其一生制造出世界上最好的瓷器。

　　1875年开始莱诺克斯将他绘画的天赋和对于粘土的着迷融入到瓷器厂的装饰及设计工作中。6年后，他先后在Ott&Brewer和Willets公司担任设计总监。这两家公司都把爱尔兰伯里克瓷器本地化，那是一种外层涂了薄薄一层奶油色与珍珠色釉质的瓷器，当时风靡于维多利亚时期。这两家公司最后都倒闭了，然而却为莱诺克斯的事业发展提供了一个全新的舞台。

Lenox的卓越之处　　Lenox陶瓷艺术公司成立于1889年，它与所有其他的瓷器厂都有所不同。一开始它更像一个工作室。它使得象牙光泽的瓷器变得独一无二，而不是流水线的产物。这些精美绘制和造型的花瓶、水罐和茶具最初仅仅由18位员工制作，然而却受到顾客的强烈反响，随后Lenox便在最高档的商店中独家销售。到1897年，一些Lenox的作品被史密森学会当做藏品收藏。　　在20世纪早期，一种新的潮流出现：在独立餐厅需要精致的用餐器皿。除去占统治地位的欧洲瓷器，Lenox在1902年便开始为那些眼光独到的客户提供个性定制和室内精装的服务。由有名的艺术家Willian Morley绘制的餐盘取得了很大的成就，为此Lenox公司将更多的注意力转向完善全套的餐具系列，在1906年的时候，将自己公司的名字改为Lenox公司，从另一个侧面也反应了Lenox从陶瓷艺术公司开始新的转型。
　　为了迎合美国人对高品质瓷器日益增长的兴趣，公司除了保留原来客户定制服务，也会生产一些标准图案的餐具。公司在1910年推出了一些可以摹写图案，并且通过手工着色加强，Lenox开始采用彩色的平板贴花。最开始的两个图案—中国官吏和具有明代瓷器特色的图案，自1917年推出后流行了50年之久。贴花不仅仅保证了图案的一致性，而且创造了品牌的可辨识性。这样可以让受到宴请的客人能够认出是Lenox的牌子，从而他们会对女主人的独到品位表示赞赏，这在无形中让女主人感到无限的满足感。 　　Lenox的品牌迅速便成为优雅餐具、家庭的“最佳之选”等代名词—包括白宫。威尔逊总统及夫人在1918年启用了1700套用于官方接待，使得Lenox成为第一件用于优雅总统餐桌的美国瓷器。同时也是唯一被白宫一直沿用了80多年的美国瓷器，在四代总统：杜鲁门总统（1951）、里根总统（1981）、克林顿总统（2000）和小布什总统（2008）在任期间也提供了各种服务。

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