1. Analyze consumer electronics market size and consumer demand trends, including but not limited to, smartphone, tablet, personal computer, wearables, etc.
2. Analyze retail channel changes and support development of related route-to-market strategy, including offline retail and online retail
3. Review business needs and effectiveness of existing retail programs
4. Support development of new retail programs or performance improvement programs
5. Analyze program performance in both qualitative and quantitive ways and highlight risks and opportunities
6. Design pilot programs and support implementation