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它是天然物,每日用上一杯,身心通畅多了,目明清爽,人也显年轻不少了…

央视曝光的“仙草”

跟你有直接关系!

自从央视CCTV13播出了《绝壁仙草》之后,“仙草”——铁皮石斛就成了热点话题!


人们都说:用它炖肉炖汤、泡水喝,好处特别多!比如——





铁皮石斛真有这么多好处吗?


在哪里能买到品质好、价格又实惠的?!




169. Don t let yesterday use up too much of today. 别留念昨天了,把握好今天吧。(Will Rogers)170. If you are not brave enough, no one will back you up. 你不勇敢,没人替你坚强。171. If you don t build your dream, someone will hire you to build theirs. 如果你没有梦想,那么你只能为别人的梦想打工。172. Beauty is all around, if you just open your heart to see. 只要你给自己机会,你会发现你的世界可以很美丽。173. The difference in winning and losing is most often...not quitting. 赢与输的差别通常是--不放弃。(华特·迪士尼)174. I am ordinary yet unique. 我很平凡,但我独一无二。175. I like people who make me laugh in spite of myself. 我喜欢那些让我笑起来的人,就算是我不想笑的时候。176. Image a new story for your life and start living it.为你的生命想一个全新剧本,并去倾情出演吧!177. I d rather be a happy fool than a sad sage. 做个悲伤的智者,不如做个开心的傻子。178. The future belongs to those who believe in the beauty of their dreams. 未来属于那些相信梦想之美的人。(埃莉诺·罗斯福)179. Even if you get no applause, you should accept a curtain call gracefully and appreciate your own efforts. 即使没有人为你鼓掌,也要优雅的谢幕,感谢自己的认真付出。180. Don t let dream just be your dream. 别让梦想只停留在梦里。181. A day without laughter is a day wasted. 没有笑声的一天是浪费了的一天。(卓别林)182. Travel and see the world; afterwards, you will be able to put your concerns in perspective. 去旅行吧,见的世面多了,你会发现原来在意的那些结根本算不了什么。183. The key to acquiring proficiency in any task is repetition. 任何事情成功关键都是熟能生巧。《生活大爆炸》184. You can be happy no matter what. 开心一点吧,管它会怎样。185. A good plan today is better than a perfect plan tomorrow. 今天的好计划胜过明天的完美计划。186. Nothing is impossible, the word itself says  I m possible ! 一切皆有可能!“不可能”的意思是:“不,可能。”(奥黛丽·赫本)187. Life isn t fair, but no matter your circumstances, you have to give it your all. 生活是不公平的,不管你的境遇如何,你只能全力以赴。188. No matter how hard it is, just keep going because you only fail when you give up. 无论多么艰难,都要继续前进,因为只有你放弃的那一刻,你才输了。     When Paul Jobs was mustered out of the Coast Guard after World War II, he made a wager with his crewmates. They had arrived in San Francisco, where their ship was decommissioned, and Paul bet that he would find himself a wife within two weeks. He was a taut, tattooed engine mechanic, six feet tall, with a passing resemblance to James Dean. But it wasn’t his looks that got him a date with Clara Hagopian, a sweet-humored daughter of Armenian immigrants. It was the fact that he and his friends had a car, unlike the group she had originally planned to go out with that evening. Ten days later, in March 1946, Paul got engaged to Clara and won his wager. It would turn out to be a happy marriage, one that lasted until death parted them more than forty years later.Paul Reinhold Jobs had been raised on a dairy farm in Germantown, Wisconsin. Even though his father was an alcoholic and sometimes abusive, Paul ended up with a gentle and calm disposition under his leathery exterior. After dropping out of high school, he wandered through the Midwest picking up work as a mechanic until, at age nineteen, he joined the Coast Guard, even though he didn’t know how to swim. He was deployed on the USS General M. C. Meigs and spent much of the war ferrying troops to Italy for General Patton. His talent as a machinist and fireman earned him commendations, but he occasionally found himself in minor trouble and never rose above the rank of seaman.Clara was born in New Jersey, where her parents had landed after fleeing the Turks in Armenia, and they moved to the Mission District of San Francisco when she was a child. She had a secret that she rarely mentioned to anyone: She had been married before, but her husband had been killed in the war. So when she met Paul Jobs on that first date, she was primed to start a new life.Clara, however, loved San Francisco, and in 1952 she convinced her husband to move back there. They got an apartment in the Sunset District facing the Pacific, just south of Golden Gate Park, and he took a job working for a finance company as a “repo man,” picking the locks of cars whose owners hadn’t paid their loans and repossessing them. He also bought, repaired, and sold some of the cars, making a decent enough living in the process.There was, however, something missing in their lives. They wanted children, but Clara had suffered an ectopic pregnancy, in which the fertilized egg was implanted in a fallopian tube rather than the uterus, and she had been unable to have any. So by 1955, after nine years of marriage, they were looking to adopt a child.Like Paul Jobs, Joanne Schieble was from a rural Wisconsin family of German heritage. Her father, Arthur Schieble, had immigrated to the outskirts of Green Bay, where he and his wife owned a mink farm and dabbled successfully in various other businesses, including real estate and photoengraving. He was very strict, especially regarding his daughter’s relationships, and he had strongly disapproved of her first love, an artist who was not a Catholic. Thus it was no surprise that he threatened to cut Joanne off completely when, as a graduate student at the University of Wisconsin, she fell in love with Abdulfattah “John” Jandali, a Muslim teaching assistant from Syria.Jandali was the youngest of nine children in a prominent Syrian family. His father owned oil refineries and multiple other businesses, with large holdings in Damascus and Homs, and at one point pretty much controlled the price of wheat in the region. His mother, he later said, was a “traditional Muslim woman” who was a “conservative, obedient housewife.” Like the Schieble family, the Jandalis put a premium on education. Abdulfattah was sent to a Jesuit boarding school, even though he was Muslim, and he got an undergraduate degree at the American University in Beirut before entering the University of Wisconsin to pursue a doctoral degree in political science.In the summer of 1954, Joanne went with Abdulfattah to Syria. They spent two months in Homs, where she learned from his family to cook Syrian dishes. When they returned to Wisconsin she discovered that she was pregnant. They were both twenty-three, but they decided not to get married. Her father was dying at the time, and he had threatened to disown her if she wed Abdulfattah. Nor was abortion an easy option in a small Catholic community. So in early 1955, Joanne traveled to San Francisco, where she was taken into the care of a kindly doctor who sheltered unwed mothers, delivered their babies, and quietly arranged closed adoptions.Joanne had one requirement: Her child must be adopted by college graduates. So the doctor arranged for the baby to be placed with a lawyer and his wife. But when a boy was born—on February 24, 1955—the designated couple decided that they wanted a girl and backed out. Thus it was that the boy became the son not of a lawyer but of a high school dropout with a passion for mechanics and his salt-of-the-earth wife who was working as a bookkeeper. Paul and Clara named their new baby Steven Paul Jobs.When Joanne found out that her baby had been placed with a couple who had not even graduated from high school, she refused to sign the adoption papers. The standoff lasted weeks, even after the baby had settled into the Jobs household. Eventually Joanne relented, with the stipulation that the couple promise—indeed sign a pledge—to fund a savings account to pay for the boy’s college education.There was another reason that Joanne was balky about signing the adoption papers. Her father was about to die, and she planned to marry Jandali soon after. She held out hope, she would later tell family members, sometimes tearing up at the memory, that once they were married, she could get their 别让梦想只停留在梦里。181. A day without laughter is a day wasted. 没有笑声的一天是浪费了的一天。(卓别林)182. Travel and see the world; afterwards, you will be able to put your concerns in perspective. 去旅行吧,见的世面多了,你会发现原来在意的那些结根本算不了什么。183. The key to acquiring proficiency in any task is repetition. 任何事情成功关键都是熟能生巧。《生活大爆炸》184. You can be happy no matter what. 开心一点吧,管它会怎样。baby boy back.Arthur Schieble died in August 1955, after the adoption was finalized. Just after Christmas that year, Joanne and Abdulfattah were married in St. Philip the Apostle Catholic Church in Green Bay. He got his PhD in international politics the next year, and then they had another child, a girl named Mona. After she and Jandali divorced in 1962, Joanne embarked on a dreamy and peripatetic life that her daughter, who grew up to become the acclaimed novelist Mona Simpson, would capture in her book Anywhere but Here. Because Steve’s adoption had been closed, it would be twenty years before they would all find each other.Steve Jobs knew from an early age that he was adopted. “My parents were very open with me about that,” he recalled. He had a vivid memory of sitting on the lawn of his house, when he was six or seven years old, telling the girl who lived across the street. “So does that mean your real parents didn’t want you?” the girl asked. “Lightning bolts went off in my head,” according to Jobs. “I remember running into the house, crying. And my parents said, ‘No, you have to understand.’ They were very serious and looked me straight in the eye. They said, ‘We specifically picked you out.’ Both of my parents said that and repeated it slowly for me. And they put an emphasis on every word in that sentence.”Abandoned. Chosen. Special. Those concepts became part of who Jobs was and how he regarded himself. His closest friends think that the knowledge that he was given up at birth left some scars. “I think his desire for complete control of whatever he makes derives directly from his personality and the fact that he was abandoned at birth,” said one longtime colleague, Del Yocam. “He wants to control his environment, and he sees the product as an extension of himself.” Greg Calhoun, who became close to Jobs right after college, saw another effect. “Steve talked to me a lot about being abandoned and the pain that caused,” he said. “It made him independent. He followed the beat of a different drummer, and that came from being in a different world than he was born into.”Later in life, when he was the same age his biological father had been when he abandoned him, Jobs would father and abandon a child of his own. (He eventually took responsibility for her.) Chrisann Brennan, the mother of that child, said that being put up for adoption left Jobs “full of broken glass,” and it helps to explain some of his behavior. “He who is abandoned is an abandoner,” she said. Andy Hertzfeld, who worked with Jobs at Apple in the early 1980s, is among the few who remained close to both Brennan and Jobs. “The key question about Steve is why he can’t control himself at times from being so reflexively cruel and harmful to some people,” he said. “That goes back to being abandoned at birth. The real underlying problem was the theme of abandonment in Steve’s life.”Jobs dismissed this. “There’s some notion that because I was abandoned, I worked very hard so I could do well and make my parents wish they had me back, or some such nonsense, but that’s ridiculous,” he insisted. “Knowing I was adopted may have made me feel more independent, but I have never felt abandoned. I’ve always felt special. My parents made me feel special.” He would later bristle whenever anyone referred to Paul and Clara Jobs as his “adoptive” parents or implied that they were not his “real” parents. “They were my parents 1,000%,” he said. When speaking about his biological parents, on the other hand, he was curt: “They were my sperm and egg bank. That’s not harsh, it’s just the way it was, a sperm bank thing, nothing more.”Silicon ValleyThe childhood that Paul and Clara Jobs created for their new son was, in many ways, a stereotype of the late 1950s. When Steve was two they adopted a girl they named Patty, and three years later they moved to a tract house in the suburbs. The finance company where Paul worked as a repo man, CIT, had transferred him down to its Palo Alto office, but he could not afford to live there, so they landed in a subdivision in Mountain View, a less expensive town just to the south.There Paul tried to pass along his love of mechanics and cars. “Steve, this is your workbench now,” he said as he marked off a section of the table in their garage. Jobs remembered being impressed by his father’s focus on craftsmanship. “I thought my dad’s sense of design was pretty good,” he said, “because he knew how to build anything. If we needed a cabinet, he would build it. When he built our fence, he gave me a hammer so I could work with him.”Fifty years later the fence still surrounds the back and side yards of the house in Mountain View. As Jobs showed it off to me, he caressed the stockade panels and recalled a lesson that his father implanted deeply in him. It was important, his father said, to craft the backs of cabinets and fences properly, even though they were hidden. “He loved doing things right. He even cared about the look of the parts you couldn’t see.”His father continued to refurbish and resell used cars, and he festooned the garage with pictures of his favorites. He would point out the detailing of the design to his son: the lines, the vents, the chrome, the trim of the seats. After work each day, he would change into his dungarees and retreat to the garage, often with Steve tagging along. “I figured I could get him nailed down with a little mechanical ability, but he really wasn’t interested in getting his hands dirty,” Paul later recalled. “He never really cared too much about m189. It requires hard work to give off an appearance of effortlessness. 你必须十分努力,才能看起来毫不费力。190. Life is like riding a bicycle.To keep your balance,you must keep moving. 人生就像骑单车,只有不断前进,才能保持平衡。(爱因斯坦)191. Be thankful for what you have.You ll end up having more. 拥有一颗感恩的心,最终你会得到更多。192. Beauty is how you feel inside, and it reflects in your eyes. 美是一种内心的感觉,并反映在你的眼睛里。(索菲亚·罗兰)193. Friendship doubles your joys, and divides your sorrows. 朋友的作用,就是让你快乐加倍,痛苦减半。194. When you long for something sincerely, the whole world will help you. 当你真心渴望某样东西时,整个宇宙都会来帮忙。echanical things.”“I wasn’t that into fixing cars,” Jobs admitted. “But I was eager to hang out with my dad.” Even as he was growing more aware that he had been adopted, he was becoming more attached to his father. One day when he was about eight, he discovered a photograph of his father from his time in the Coast Guard. “He’s in the engine room, and he’s got his shirt off and looks like James Dean. It was one of those Oh wow moments for a kid. Wow, oooh, my parents were actually once very young and really good-looking.”Through cars, his father gave Steve his first exposure to electronics. “My dad did not have a deep understanding of electronics, but he’d encountered it a lot in automobiles and other things he would fix. He showed me the rudiments of electronics, and I got very interested in that.” Even more interesting were the trips to scavenge for parts. “Every weekend, there’d be a junkyard trip. We’d be looking for a generator, a carburetor, all sorts of components.” He remembered watching his father negotiate at the counter. “He was a good bargainer, because he knew better than the guys at the counter what the parts should cost.” This helped fulfill the pledge his parents made when he was adopted. “My college fund came from my dad paying $50 for a Ford Falcon or some other beat-up car that didn’t run, working on it for a few weeks, and selling it for $250—and not telling the IRS.”The Jobses’ house and the others in their neighborhood were built by the real estate developer Joseph Eichler, whose company spawned more than eleven thousand homes in various California subdivisions between 1950 and 1974. Inspired by Frank Lloyd Wright’s vision of simple modern homes for the American “everyman,” Eichler built inexpensive houses that featured floor-to-ceiling glass walls, open floor plans, exposed post-and-beam construction, concrete slab floors, and lots of sliding glass doors. “Eichler did a great thing,” Jobs said on one of our walks around the neighborhood. “His houses were smart and cheap and good. They brought clean design and simple taste to lower-income people. They had awesome little features, like radiant heating in the floors. You put carpet on them, and we had nice toasty floors when we were kids.”Jobs said that his appreciation for Eichler homes instilled in him a passion for making nicely designed products for the mass market. “I love it when you can bring really great design and simple capability to something that doesn’t cost much,” he said as he pointed out the clean elegance of the houses. “It was the original vision for Apple. That’s what we tried to do with the first Mac. That’s what we did with the iPod.”Across the street from the Jobs family lived a man who had become successful as a real estate agent. “He wasn’t that bright,” Jobs recalled, “but he seemed to be making a fortune. So my dad thought, ‘I can do that.’ He worked so hard, I remember. He took these night classes, passed the license test, and got into real estate. Then the bottom fell out of the market.” As a result, the family found itself financially strapped for a year or so while Steve was in elementary school. His mother took a job as a bookkeeper for Varian Associates, a company that made scientific instruments, and they took out a second mortgage. One day his fourth-grade teacher asked him, “What is it you don’t understand about the universe?” Jobs replied, “I don’t understand why all of a sudden my dad is so broke.” He was proud that his father never adopted a servile attitude or slick style that may have made him a better salesman. “You had to suck up to people to sell real estate, and he wasn’t good at that and it wasn’t in his nature. I admired him for that.” Paul Jobs went back to being a mechanic.His father was calm and gentle, traits that his son later praised more than emulated. He was also resolute. Jobs described one examplWhat made the neighborhood different from the thousands of other spindly-tree subdivisions across America was that even the ne’er-do-wells tended to be engineers. “When we moved here, there were apricot and plum orchards on all of these corners,” Jobs recalled. “But it was beginning to boom because of military investment.” He soaked up the history of the valley and developed a yearning to play his own role. Edwin Land of Polaroid later told him about being asked by Eisenhower to help build the U-2 spy plane cameras to see how real the Soviet threat was. The film was dropped in canisters and returned to the NASA Ames Research Center in Sunnyvale, not far from where Jobs lived. “The first computer terminal I ever saw was when my dad brought me to the Ames Center,” he said. “I fell totally in love with it.”Other defense contractors sprouted nearby during the 1950s. The Lockheed Missiles and Space Division, which built submarine-launched ballistic missiles, was founded in 1956 next to the NASA Center; by the time Jobs moved to the area four years later, it employed twenty thousand people. A few hundred yards away, Westinghouse built facilities that produced tubes and electrical transformers for the missile systems. “You had all these military companies on the cutting edge,” he recalled. “It was mysterious and high-tech and made living here very exciting.”In the wake of the defense industries there arose a booming economy based on technology. Its roots stretched back to 1938, when David Packard and his new wife moved into a house in Palo Alto that had a shed where his friend Bill Hewlett was soon ensconced. The house had a garage—an appendage that would prove both useful and iconic in the valley—in which they tinkered around until they had their first product, an audio oscillator. By the 1950s, Hewlett-Packard was a fast-growing company making technical instruments.Fortunately there was a place nearby for entrepreneurs who had outgrown their garages. In a move that would help transform the area into the cradle of the tech revolution, Stanford University’s dean of engineering, Frederick Terman, created a seven-hundred-acre industrial park on university land for private companies that could commercialize the ideas of his students. Its first tenant was Varian Associates, where Clara Jobs worked. “Terman came up with this great idea that did more than anything to cause the tech industry to grow up here,” Jobs said. By the time Jobs was ten, HP had nine thousand employees and was the blue-chip company where every engineer seeking financial stability wanted to work.The most important technology for the region’s growth was, of course, the semiconductor. William Shockley, who had been one of the inventors of the transistor at Bell Labs in New Jersey, moved out to Mountain View and, in 1956, started a company to build transistors using silicon rather than the more expensive germanium that was then commonly used. But Shockley became increasingly erratic and abandoned his silicon transistor project, which led eight of his engineers—most notably Robert Noyce and Gordon Moore—to break away to form Fairchild Semiconductor. That company grew to twelve thousand employees, but it fragmented in 1968, when Noyce lost a power struggle to become CEO. He took Gordon Moore and founded a company that they called Integrated Electronics Corporation, which they soon smartly abbreviated to Intel. Their third employee was Andrew Grove, who later would grow the company by shifting its focus from memory chips to microprocessors. Within a few years there would be more than fifty companies in the area making semiconductors.The exponential growth of this industry was correlated with the phenomenon famously discovered by Moore, who in 1965 drew a graph of the speed of integrated circuits, based on the number of transistors that could be placed on a chip, and showed that it doubled about every two years, a trajectory that could be expected to continue. This was reaffirmed in 1971, when Intel was able to etch a complete central processing unit onto one chip, the Intel 4004, tronic amplifier. “So I raced home, and I told my dad that he was wrong.”“No, it needs an amplifier,” his father assured him. When Steve protested otherwise, his father said he was crazy. “It can’t work without an amplifier. There’s some trick.”“I kept saying no to my dad, telling him he had to see it, and finally he actually walked down with me and saw it. And he said, ‘Well I’ll be a bat out of hell.’”Jobs recalled the incident vividly because it was his first realization that his father did not know everything. Then a more disconcerting discovery began to dawn on him: He was smarter than his parents. He had always admired his father’s competence and savvy. “He was not an educated man, but I had always thought he was pretty damn smart. He didn’t read much, but he could do a lot. Almost everything mechanical, he could figure it out.” Yet the carbon microphone incident, Jobs said, began a jarring process of realizing that he was in fact more clever and quick than his parents. “It was a very big moment that’s burned into my mind. When I realized that I was smarter than my parents, I felt tremendous shame for having thought that. I will never forget that moment.” This discovery, he later told friends, along with the fact that he was adopted, made him feel apart—detached and separate—from both his family and the world.Another layer of awareness occurred soon after. Not only did he discover that he was brighter than his parents, but he discovered that they knew this. Paul and Clara Jobs were loving parents, and they were willing to adapt their lives to suit a son who was very smart—and also willful. They would go to great lengths to accommodate him. And soon Steve discovered this fact as well. “Both my parents got me. They felt a lot of responsibility once they sensed that I was special. They found ways to keep feeding me stuff and putting me in better schools. They were willing to defer to my needs.”So he grew up not only with a sense of having once been abandoned, but also with a sense that he was special. In his own mind, that was more important in the formation of his personality.SchoolEven before Jobs started elementary school, his mother had taught him how to read. This, however, led to some problems once he got to school. “I was kind of bored for the f
irst few years

2019年8月,为了探寻铁皮石斛背后的真相,我们专程赴安徽霍山,走访了“霍山石斛王”——王芸,当地人称“霞妹”,发现了一系列惊人的事实——



出发之前,我查了很多铁皮石斛的资料,做了充分准备——


1、天下石斛,霍山的最好:《本草纲目拾遗》中指出:系出六安州及,颍州府霍山县,名霍山石斛,最佳。




3、霍山石斛为国家现代中药重大专项、200多个濒危稀缺品种中首位保护品种;1987年,国务院将其列入《中华人民共和国濒危植物名录》及《濒危野生动植物种国际贸易公约》名单。


霍山石斛这么好,还这么稀缺珍贵,所以,现在市场上卖的石斛,基本都打着霍山石斛的标签,但我们很清楚,只有见到“霍山石斛王”——王妹,才能确保看到“霍山石斛”的真品——

   

在霍山,霞妹算是一个有名气的人,只要提起“铁皮石斛”字四个字,就一定能打听到她——



霞妹祖上,曾是朝廷钦点的“霍山石斛贡品”供应户!


储家是石斛世家,祖祖辈辈都是釆铁皮石斛的,采摘与培育技术,世代相传,从明朝算起,就给皇上釆铁皮石斛——

 

几年前,霞妹从外地打工回来,国家政策好,年轻人在家乡发展有前途,特别是传承石斛,继承祖业——


霞妹父亲是原生态古法种植传承人,继承了野生石斛的祖根苗种,独创了仿野生种植铁皮石斛的独门秘技!因而成了远近闻名的“霍山石斛王”,小女子自然女承父业,继续传承着石斛!


▲霞妹上山为石斛除草


霞妹父亲,面色红润、慈祥和善,这位石斛界的传奇人物,虽年过六旬,但脊背挺直、目光炯炯有神!谈话就这样开始了——


笔者:储师傅,现在网上、各大新闻媒体,到处都能看到关于您的报道和您荣获的各种荣誉…… 


霞妹父亲:是啊,国家和社会给了我很多荣誉!所以,我经常对女儿储霞说:第一件事就是要报答国家和社会!


我希望全国每个人,都能吃上咱家的铁皮石斛!它的好处实在太多了!任何人都可以来试一试,你的实际效果,可能比我说的还要好!


霞妹父亲拿出5年生铁皮石斛招待我们,他兴奋而神秘地说:这可是5年的石斛,滋味非同一般、妙不可言! 听得我们都迫不及待地想尝尝——


在座有位友人的高血压犯了,正胸闷呢,喝了几杯这5年生石斛泡的水,出了一身汗,居然说舒服多了!太神奇!!!不知道是不是心理作用……


但那个汤水,真的是很好喝、很好喝——要评价汤感嘛,就是四个字——鲜活甘爽!


当然,好喝归好喝,关键是——这石斛水真的有那么多好处吗?


笔者:中央电视台都报道过,唐代把铁皮石斛,列为九大仙草之首!《本草纲目》记载:铁皮石斛具有强阴益精、轻身延年等功效!但还有很多人不了解——铁皮石斛,它到底是什么呢?




霞妹父亲:我是听我爷爷说的——以前霍山的大官,每年要给皇上进贡霍山石斛,跟皇上说,用我们储家的霍山石斛,不管什么毛病,最多不超过3个月,肯定好!欺骗皇上要杀头的,对不对?他敢这么说肯定是有把握的……


我做石斛几十年了,还没听说我家石斛对谁不管用!不管是女人病,还是男人力不从心,或者是高血压、糖尿病、冠心病、风湿腰腿疼,都管用!肿瘤、肝病,用上都有好处!



▲霞妹经常会去敬老员看望老人 被当地敬老院授予“爱心个人”的称号


我们霍山石斛的好处实在是太多了!我可以摸着良心说——每个人都应该吃霍山石斛,绝不会有无效情况出现!


笔者:听说现在市场上铁皮石斛品质参差不齐,很多人怕卖到假货劣质货……


霞妹:是啊!主要有四种造假现象——


第一种最普遍——很多无良商家,用云南、浙江产的铁皮石斛挂上“霍山石斛”的标牌销售!


还有的把黄草、大黄草,烘烤、定型加工后,冒充“霍山米斛”!


第三种,是用紫皮石斛、风兰根等高仿霍山石斛!



最后一种,以次充好,冒充野生石斛高价销售!

 

笔者:普通消费者不太懂,不好鉴别啊,怎么能避免上当受骗、白花冤枉钱呢?


霞妹:最简单、最保险的办法——就是认准我家的霍山石斛!我敢向全国人民保证——


一、斛源纯正:只卖霍山铁皮石斛,绝不用南方石斛、进口石斛以次充好;

二、货真价实:绝不虚抬价格,只挣良心钱;


三、郑重承诺您收货可以试吃,不满意退货退款,来回运费算咱的!这个生意靠的就是回头客,我不能自己砸自己的牌子,要对得起祖宗、对得起自己的良心嘛!

 

笔者:那全国各地的人,怎么买你家的霍山石斛呢?


霞妹:大家可以加我的微信,名字叫霍山 仙霍记石斛,——



我们的宗旨:只卖最正宗的霍山铁皮石斛

纯天然无污染,古法种植拒绝大棚

为了保证品质,一律货到付款,当场验货!

不满意无条件退货!

长按识别下方二维码加储霞微信

了解、鉴别、购买真正霍山铁皮石斛

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笔者:很多人说霍山石斛包治百病,这是真的吗?


霞妹:天下哪有什么包治百病的东西,铁皮石斛的好处的确很多,但主要是对这些方面有作用——













笔者:万一有人吃了您的铁皮石斛,对效果不满意,怎么办?


霞妹:所以我鼓励大家来免费体验效果!任何人都可以来试试!您得到的结果比我在这里说的还要好!如果对效果不满意,我们一分钱不收!


我们的宗旨:只卖最正宗的霍山铁皮石斛

纯天然无污染,古法种植拒绝大棚

为了保证品质,一律货到付款,当场验货!

不满意无条件退货!

长按识别下方二维码加储霞微信

了解、鉴别、购买真正霍山铁皮石斛

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廖女士:43岁,睡眠好了、气色好了、心情也好了!月经紊乱、手脚冰凉……全好了!











霞妹:根据全国顾客的反馈,大致有这样一个规律——


霞妹:我再强调一下,我家的石斛货真价实,我敢向全国人民做三大保证———

一、斛源纯正:只卖霍山铁皮石斛,绝不用南方石斛、进口石斛以次充好;

二、货真价实:绝不虚抬价格,只挣良心钱;


三、郑重承诺:您收货可以试吃,不满意退货退款,来回运费算咱的!这个生意靠的就是回头客,我不能自己砸自己的牌子,对得起祖宗嘛!


我们的宗旨:只卖最正宗的霍山铁皮石斛

纯天然无污染,古法种植拒绝大棚

为了保证品质,一律货到付款,当场验货!

不满意无条件退货!

长按识别下方二维码加储霞微信

了解、鉴别、购买真正霍山铁皮石斛

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笔者:您是如何保证铁皮石斛的品质呢?


霞妹:首先,种子必须最好,什么最好——野生的最好!


笔者:野生?不是濒危了吗?


霞妹:我家的石斛种子,是当年采摘的野生石斛祖根苗,一辈一辈传下来,再发出来的!为什么我家的石斛比其他要好很多?因为它是当年野生的祖根苗做种子,保留了野生的特性!



我爷爷到我父亲,一辈子都和铁皮石斛打交道,整个霍山,大大小小的山头,可以说了如指掌,哪里有,哪里没有,一年一共有几根铁皮石斛,预计到哪年几月份采摘,全清楚!优中选优、好中选好,才找到最好的祖根苗!


笔者:这个野生的祖根苗子,得来一定很不容易吧!


霞妹:太难了!因为它只生长在陡峭的悬崖峭壁上,别的地方没有!听父亲说,以前,每年11月到来年3月,附近十里八乡的采药人,就进山了,稍不留心,就会掉进悬崖,每年都有人回不来……



而且,它还特别少,因为这个铁皮石斛对温度、湿度和光照,要求苛刻,自然繁殖率很低,因此,以前只有皇室贵胄,才能享用——


你想想,本来就少,加上霍山石斛名气太大,采挖过度,现在野生的基本找不着了!



笔者:哦!原来是野生的苗子啊!怪不得您家的石斛品质最好!


霞妹:另外,就是种植的方法——市面上的普通石斛,都是大棚种的,因为铁皮石斛喜欢阴凉,拿大棚罩上遮阳光,但我的石斛却完全不同——不是人工种植,而是采用古法培育……


笔者:古法培育?有什么特别吗?



霞妹:就是仿野生种植!我家的铁皮石斛,跟别家不一样,是在悬崖峭壁,海拔1500多米,种在岩石缝里,经历风霜雨雪,成活率低,产量小,有大量矿物质有机成分,营养价值比普通的高多了!而且,不打农药、不施化肥,完全自然生长,老天爷给多少就收多少,绝不贪心!这意味着我的成本比别人高一大截,但必须这样做!


霞妹:是的,成本太高了,可能会亏损,我也考虑了很久,也问过父亲,能不能用人工的苗,也用大棚种植,但他老人家不同意!

霞妹:我知道成本会比别人的高好多,但是不能那样做!宁可亏本也不能做!因为这是入口的东西,人家买了是为了身体,品质如果不好,对不住自己的良心!



有好原料是第一步,接下来的关键是——制作工艺!


说到铁皮石斛的工艺,霞妹最有发言权——她家世代采摘种植铁皮石斛,保留着最完整的制作工艺,经验技艺都是一代代传下来的,顶级铁皮石斛的真正秘密,目前世上也只有“霍山石斛王”知道——



从霍山石斛到霍山枫斗,历经9道工序,六重烘焙,整整30天,得来非常不易——


笔者:您能具体讲讲吗?


霞妹:首先是采摘:这个讲究大了!对时间要求比较严格——铁皮石斛采收过早,鲜条有苦味,达不到药效,采收过晚有酸味,还容易烂掉!因为铁皮石斛内的有机物种类对口感的影响较大, 11月中旬以后,石斛多糖含量达到巅峰,此时的铁皮石斛口感好,药效强!时间把握好,才能采摘到品质最好的铁皮石斛!


笔者:哪个时间最好呢?


霞妹:每年11月到第二年4月,因为这时的铁皮石斛光合作用不强,氨基酸、维生素、多糖,这些药用成分堆积在茎条内,一年中含量最高!而且,要注意个别差异——


有的已经能采摘,有些还不行,所以,必须人工挑选式采集,这样才能保证质量,保证铁皮石斛的药力功效!



笔者:这么说来,产量十分有限!每一批都是限量版啊!


霞妹:是的,一年就这么多,卖完就没有了!目前,每年全国不到1000人有这个口福!


正因为少,一点不能浪费!所以,对工艺有特别的要求——要在不破坏石斛的前提下,释放它特有的药效——


 

去叶:石斛采摘完,要手工去叶,留下石斛鲜条


杀青:热锅高温杀青,祛除石斛鲜条的青涩味道。


搓皮:趁热搓去石斛茎外包皮。


晾晒:需晾晒3-4天。


定型:用龙菱草,将晾晒好的石斛线条缠绕在铁丝上,呈螺旋状。


烘焙:用炭火、上烘斗,低温慢烘;使水分控制在5-7%。


剪成品:去头去尾,剪成小节,分装到储存箱中。



做这个过程,一天只睡3个小时,一批做出来,需要20多个小时盯在那里,这样口感、内含物都很丰富,才是最完美的铁皮枫斗!



啊呀,费这么大劲啊——第一、用的是野生祖根苗,第二、必须在悬崖绝壁上仿野生种植,第三、还有这么复杂的制作工艺,每年产那么一点,也赚不了太多钱吧?


霞妹:是啊,量太少,卖不了太多,因为我的这个铁皮石斛,市场上买不到,我家的霍山石斛要5年以上才采摘,10斤生鲜才能晒出1斤干货。而且出货周期慢,这个没办法,也快不了


正因如此,我家石斛的多糖和石斛碱含量高达45%,是其他品种的12倍!


我家从爷爷的爷爷那辈儿,就一直都这么做!成本比别人高了一大截,但是价格,还要卖平民价,所以,利润非常非常低……



霞妹:是啊,父亲常说:要薄利多销,价格低买的人就多,人家买了,一吃质量还好,就会回头再来买!


市场上别人家铁皮石斛,质量不如咱的,卖得都越来越贵,也有人劝我涨点价,我反复把父亲的话想了又想,好几个通宵没睡,后来,还是决定按父亲的卖法,薄利多销!结果,顾客都说我家的铁皮石斛价格很良心,品质很好!


我们的宗旨:只卖最正宗的霍山铁皮石斛

纯天然无污染,古法种植拒绝大棚

为了保证品质,一律货到付款,当场验货!

不满意无条件退货!

长按识别下方二维码加储霞微信

了解、鉴别、购买真正霍山铁皮石斛

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霞妹:第一、看产地!

哪里的铁皮石斛最好?就是这里——



只有北纬31度的安徽霍山一带,是现存几乎唯一能仿野生石斛的种植成长区。《本草纲目拾遗》:系出六安州及,颍州府霍山县,名霍山石斛,最佳。



这里的高山,不是悬崖就是峭壁,但土壤肥沃,没有污染,微量元素丰富,日晒长,温差大,空气清新无比,出产上等的铁皮石斛。


第二、看外观:

铁皮石斛为石斛之极品,表皮呈铁绿色,胶质饱满,有细毛,久嚼无渣,个头沉实、药效最佳。胶质越饱满,表明多糖成分越丰富,石斛的品质越好!

第三、尝口感:

司马迁《史记》附录中指出:霍石斛,干之,而不槁,嚼之且无渣滓,味浓厚,而富脂膏,养胃益液,却无清凉,碍脾之虑,确为无上妙品! 

您将一粒铁皮石斛枫斗放在嘴巴里嚼一下,会越来越粘,到最后,几乎整颗石斛都融化在了嘴里,真的是 “看似一棵草,嚼时一粒糖”!

有的朋友买的石斛效果不好,嚼到最后满嘴渣子,因为他买的不是真正的霍山石斛,而是用其他产地石斛以次充好的!



现在越来越多的人,知道了霞妹家的霍山石斛,买的人越来越多!其中,80%都是买了好多次好多年的回头客!看看——


排了这么长的队,不到一个小时,刚做出的铁皮石斛枫斗就全卖完了!还有好多人排队买不到!第二天又过来排队!很多人托关系走后门,这么好的铁皮石斛枫斗,根本不愁卖不掉!用过的人没有一个不说好的,十个有九个是回头客!


▲CCTV电视台报道霞妹家的山里基地

河北的张玉娟第一次不敢多买,买了一点点,一吃,赶紧回头要求订购五斤!




169. Don t let yesterday use up too much of today. 别留念昨天了,把握好今天吧。(Will Rogers)170. If you are not brave enough, no one will back you up. 你不勇敢,没人替你坚强。171. If you don t build your dream, someone will hire you to build theirs. 如果你没有梦想,那么你只能为别人的梦想打工。172. Beauty is all around, if you just open your heart to see. 只要你给自己机会,你会发现你的世界可以很美丽。173. The difference in winning and losing is most often...not quitting. 赢与输的差别通常是--不放弃。(华特·迪士尼)174. I am ordinary yet unique. 我很平凡,但我独一无二。175. I like people who make me laugh in spite of myself. 我喜欢那些让我笑起来的人,就算是我不想笑的时候。176. Image a new story for your life and start living it.为你的生命想一个全新剧本,并去倾情出演吧!177. I d rather be a happy fool than a sad sage. 做个悲伤的智者,不如做个开心的傻子。178. The future belongs to those who believe in the beauty of their dreams. 未来属于那些相信梦想之美的人。(埃莉诺·罗斯福)179. Even if you get no applause, you should accept a curtain call gracefully and appreciate your own efforts. 即使没有人为你鼓掌,也要优雅的谢幕,感谢自己的认真付出。180. Don t let dream just be your dream. 别让梦想只停留在梦里。181. A day without laughter is a day wasted. 没有笑声的一天是浪费了的一天。(卓别林)182. Travel and see the world; afterwards, you will be able to put your concerns in perspective. 去旅行吧,见的世面多了,你会发现原来在意的那些结根本算不了什么。183. The key to acquiring proficiency in any task is repetition. 任何事情成功关键都是熟能生巧。《生活大爆炸》184. You can be happy no matter what. 开心一点吧,管它会怎样。185. A good plan today is better than a perfect plan tomorrow. 今天的好计划胜过明天的完美计划。186. Nothing is impossible, the word itself says  I m possible ! 一切皆有可能!“不可能”的意思是:“不,可能。”(奥黛丽·赫本)187. Life isn t fair, but no matter your circumstances, you have to give it your all. 生活是不公平的,不管你的境遇如何,你只能全力以赴。188. No matter how hard it is, just keep going because you only fail when you give up. 无论多么艰难,都要继续前进,因为只有你放弃的那一刻,你才输了。     When Paul Jobs was mustered out of the Coast Guard after World War II, he made a wager with his crewmates. They had arrived in San Francisco, where their ship was decommissioned, and Paul bet that he would find himself a wife within two weeks. He was a taut, tattooed engine mechanic, six feet tall, with a passing resemblance to James Dean. But it wasn’t his looks that got him a date with Clara Hagopian, a sweet-humored daughter of Armenian immigrants. It was the fact that he and his friends had a car, unlike the group she had originally planned to go out with that evening. Ten days later, in March 1946, Paul got engaged to Clara and won his wager. It would turn out to be a happy marriage, one that lasted until death parted them more than forty years later.Paul Reinhold Jobs had been raised on a dairy farm in Germantown, Wisconsin. Even though his father was an alcoholic and sometimes abusive, Paul ended up with a gentle and calm disposition under his leathery exterior. After dropping out of high school, he wandered through the Midwest picking up work as a mechanic until, at age nineteen, he joined the Coast Guard, even though he didn’t know how to swim. He was deployed on the USS General M. C. Meigs and spent much of the war ferrying troops to Italy for General Patton. His talent as a machinist and fireman earned him commendations, but he occasionally found himself in minor trouble and never rose above the rank of seaman.Clara was born in New Jersey, where her parents had landed after fleeing the Turks in Armenia, and they moved to the Mission District of San Francisco when she was a child. She had a secret that she rarely mentioned to anyone: She had been married before, but her husband had been killed in the war. So when she met Paul Jobs on that first date, she was primed to start a new life.Clara, however, loved San Francisco, and in 1952 she convinced her husband to move back there. They got an apartment in the Sunset District facing the Pacific, just south of Golden Gate Park, and he took a job working for a finance company as a “repo man,” picking the locks of cars whose owners hadn’t paid their loans and repossessing them. He also bought, repaired, and sold some of the cars, making a decent enough living in the process.There was, however, something missing in their lives. They wanted children, but Clara had suffered an ectopic pregnancy, in which the fertilized egg was implanted in a fallopian tube rather than the uterus, and she had been unable to have any. So by 1955, after nine years of marriage, they were looking to adopt a child.Like Paul Jobs, Joanne Schieble was from a rural Wisconsin family of German heritage. Her father, Arthur Schieble, had immigrated to the outskirts of Green Bay, where he and his wife owned a mink farm and dabbled successfully in various other businesses, including real estate and photoengraving. He was very strict, especially regarding his daughter’s relationships, and he had strongly disapproved of her first love, an artist who was not a Catholic. Thus it was no surprise that he threatened to cut Joanne off completely when, as a graduate student at the University of Wisconsin, she fell in love with Abdulfattah “John” Jandali, a Muslim teaching assistant from Syria.Jandali was the youngest of nine children in a prominent Syrian family. His father owned oil refineries and multiple other businesses, with large holdings in Damascus and Homs, and at one point pretty much controlled the price of wheat in the region. His mother, he later said, was a “traditional Muslim woman” who was a “conservative, obedient housewife.” Like the Schieble family, the Jandalis put a premium on education. Abdulfattah was sent to a Jesuit boarding school, even though he was Muslim, and he got an undergraduate degree at the American University in Beirut before entering the University of Wisconsin to pursue a doctoral degree in political science.In the summer of 1954, Joanne went with Abdulfattah to Syria. They spent two months in Homs, where she learned from his family to cook Syrian dishes. When they returned to Wisconsin she discovered that she was pregnant. They were both twenty-three, but they decided not to get married. Her father was dying at the time, and he had threatened to disown her if she wed Abdulfattah. Nor was abortion an easy option in a small Catholic community. So in early 1955, Joanne traveled to San Francisco, where she was taken into the care of a kindly doctor who sheltered unwed mothers, delivered their babies, and quietly arranged closed adoptions.Joanne had one requirement: Her child must be adopted by college graduates. So the doctor arranged for the baby to be placed with a lawyer and his wife. But when a boy was born—on February 24, 1955—the designated couple decided that they wanted a girl and backed out. Thus it was that the boy became the son not of a lawyer but of a high school dropout with a passion for mechanics and his salt-of-the-earth wife who was working as a bookkeeper. Paul and Clara named their new baby Steven Paul Jobs.When Joanne found out that her baby had been placed with a couple who had not even graduated from high school, she refused to sign the adoption papers. The standoff lasted weeks, even after the baby had settled into the Jobs household. Eventually Joanne relented, with the stipulation that the couple promise—indeed sign a pledge—to fund a savings account to pay for the boy’s college education.There was another reason that Joanne was balky about signing the adoption papers. Her father was about to die, and she planned to marry Jandali soon after. She held out hope, she would later tell family members, sometimes tearing up at the memory, that once they were married, she could get their 别让梦想只停留在梦里。181. A day without laughter is a day wasted. 没有笑声的一天是浪费了的一天。(卓别林)182. Travel and see the world; afterwards, you will be able to put your concerns in perspective. 去旅行吧,见的世面多了,你会发现原来在意的那些结根本算不了什么。183. The key to acquiring proficiency in any task is repetition. 任何事情成功关键都是熟能生巧。《生活大爆炸》184. You can be happy no matter what. 开心一点吧,管它会怎样。baby boy back.Arthur Schieble died in August 1955, after the adoption was finalized. Just after Christmas that year, Joanne and Abdulfattah were married in St. Philip the Apostle Catholic Church in Green Bay. He got his PhD in international politics the next year, and then they had another child, a girl named Mona. After she and Jandali divorced in 1962, Joanne embarked on a dreamy and peripatetic life that her daughter, who grew up to become the acclaimed novelist Mona Simpson, would capture in her book Anywhere but Here. Because Steve’s adoption had been closed, it would be twenty years before they would all find each other.Steve Jobs knew from an early age that he was adopted. “My parents were very open with me about that,” he recalled. He had a vivid memory of sitting on the lawn of his house, when he was six or seven years old, telling the girl who lived across the street. “So does that mean your real parents didn’t want you?” the girl asked. “Lightning bolts went off in my head,” according to Jobs. “I remember running into the house, crying. And my parents said, ‘No, you have to understand.’ They were very serious and looked me straight in the eye. They said, ‘We specifically picked you out.’ Both of my parents said that and repeated it slowly for me. And they put an emphasis on every word in that sentence.”Abandoned. Chosen. Special. Those concepts became part of who Jobs was and how he regarded himself. His closest friends think that the knowledge that he was given up at birth left some scars. “I think his desire for complete control of whatever he makes derives directly from his personality and the fact that he was abandoned at birth,” said one longtime colleague, Del Yocam. “He wants to control his environment, and he sees the product as an extension of himself.” Greg Calhoun, who became close to Jobs right after college, saw another effect. “Steve talked to me a lot about being abandoned and the pain that caused,” he said. “It made him independent. He followed the beat of a different drummer, and that came from being in a different world than he was born into.”Later in life, when he was the same age his biological father had been when he abandoned him, Jobs would father and abandon a child of his own. (He eventually took responsibility for her.) Chrisann Brennan, the mother of that child, said that being put up for adoption left Jobs “full of broken glass,” and it helps to explain some of his behavior. “He who is abandoned is an abandoner,” she said. Andy Hertzfeld, who worked with Jobs at Apple in the early 1980s, is among the few who remained close to both Brennan and Jobs. “The key question about Steve is why he can’t control himself at times from being so reflexively cruel and harmful to some people,” he said. “That goes back to being abandoned at birth. The real underlying problem was the theme of abandonment in Steve’s life.”Jobs dismissed this. “There’s some notion that because I was abandoned, I worked very hard so I could do well and make my parents wish they had me back, or some such nonsense, but that’s ridiculous,” he insisted. “Knowing I was adopted may have made me feel more independent, but I have never felt abandoned. I’ve always felt special. My parents made me feel special.” He would later bristle whenever anyone referred to Paul and Clara Jobs as his “adoptive” parents or implied that they were not his “real” parents. “They were my parents 1,000%,” he said. When speaking about his biological parents, on the other hand, he was curt: “They were my sperm and egg bank. That’s not harsh, it’s just the way it was, a sperm bank thing, nothing more.”Silicon ValleyThe childhood that Paul and Clara Jobs created for their new son was, in many ways, a stereotype of the late 1950s. When Steve was two they adopted a girl they named Patty, and three years later they moved to a tract house in the suburbs. The finance company where Paul worked as a repo man, CIT, had transferred him down to its Palo Alto office, but he could not afford to live there, so they landed in a subdivision in Mountain View, a less expensive town just to the south.There Paul tried to pass along his love of mechanics and cars. “Steve, this is your workbench now,” he said as he marked off a section of the table in their garage. Jobs remembered being impressed by his father’s focus on craftsmanship. “I thought my dad’s sense of design was pretty good,” he said, “because he knew how to build anything. If we needed a cabinet, he would build it. When he built our fence, he gave me a hammer so I could work with him.”Fifty years later the fence still surrounds the back and side yards of the house in Mountain View. As Jobs showed it off to me, he caressed the stockade panels and recalled a lesson that his father implanted deeply in him. It was important, his father said, to craft the backs of cabinets and fences properly, even though they were hidden. “He loved doing things right. He even cared about the look of the parts you couldn’t see.”His father continued to refurbish and resell used cars, and he festooned the garage with pictures of his favorites. He would point out the detailing of the design to his son: the lines, the vents, the chrome, the trim of the seats. After work each day, he would change into his dungarees and retreat to the garage, often with Steve tagging along. “I figured I could get him nailed down with a little mechanical ability, but he really wasn’t interested in getting his hands dirty,” Paul later recalled. “He never really cared too much about m189. It requires hard work to give off an appearance of effortlessness. 你必须十分努力,才能看起来毫不费力。190. Life is like riding a bicycle.To keep your balance,you must keep moving. 人生就像骑单车,只有不断前进,才能保持平衡。(爱因斯坦)191. Be thankful for what you have.You ll end up having more. 拥有一颗感恩的心,最终你会得到更多。192. Beauty is how you feel inside, and it reflects in your eyes. 美是一种内心的感觉,并反映在你的眼睛里。(索菲亚·罗兰)193. Friendship doubles your joys, and divides your sorrows. 朋友的作用,就是让你快乐加倍,痛苦减半。194. When you long for something sincerely, the whole world will help you. 当你真心渴望某样东西时,整个宇宙都会来帮忙。echanical things.”“I wasn’t that into fixing cars,” Jobs admitted. “But I was eager to hang out with my dad.” Even as he was growing more aware that he had been adopted, he was becoming more attached to his father. One day when he was about eight, he discovered a photograph of his father from his time in the Coast Guard. “He’s in the engine room, and he’s got his shirt off and looks like James Dean. It was one of those Oh wow moments for a kid. Wow, oooh, my parents were actually once very young and really good-looking.”Through cars, his father gave Steve his first exposure to electronics. “My dad did not have a deep understanding of electronics, but he’d encountered it a lot in automobiles and other things he would fix. He showed me the rudiments of electronics, and I got very interested in that.” Even more interesting were the trips to scavenge for parts. “Every weekend, there’d be a junkyard trip. We’d be looking for a generator, a carburetor, all sorts of components.” He remembered watching his father negotiate at the counter. “He was a good bargainer, because he knew better than the guys at the counter what the parts should cost.” This helped fulfill the pledge his parents made when he was adopted. “My college fund came from my dad paying $50 for a Ford Falcon or some other beat-up car that didn’t run, working on it for a few weeks, and selling it for $250—and not telling the IRS.”The Jobses’ house and the others in their neighborhood were built by the real estate developer Joseph Eichler, whose company spawned more than eleven thousand homes in various California subdivisions between 1950 and 1974. Inspired by Frank Lloyd Wright’s vision of simple modern homes for the American “everyman,” Eichler built inexpensive houses that featured floor-to-ceiling glass walls, open floor plans, exposed post-and-beam construction, concrete slab floors, and lots of sliding glass doors. “Eichler did a great thing,” Jobs said on one of our walks around the neighborhood. “His houses were smart and cheap and good. They brought clean design and simple taste to lower-income people. They had awesome little features, like radiant heating in the floors. You put carpet on them, and we had nice toasty floors when we were kids.”Jobs said that his appreciation for Eichler homes instilled in him a passion for making nicely designed products for the mass market. “I love it when you can bring really great design and simple capability to something that doesn’t cost much,” he said as he pointed out the clean elegance of the houses. “It was the original vision for Apple. That’s what we tried to do with the first Mac. That’s what we did with the iPod.”Across the street from the Jobs family lived a man who had become successful as a real estate agent. “He wasn’t that bright,” Jobs recalled, “but he seemed to be making a fortune. So my dad thought, ‘I can do that.’ He worked so hard, I remember. He took these night classes, passed the license test, and got into real estate. Then the bottom fell out of the market.” As a result, the family found itself financially strapped for a year or so while Steve was in elementary school. His mother took a job as a bookkeeper for Varian Associates, a company that made scientific instruments, and they took out a second mortgage. One day his fourth-grade teacher asked him, “What is it you don’t understand about the universe?” Jobs replied, “I don’t understand why all of a sudden my dad is so broke.” He was proud that his father never adopted a servile attitude or slick style that may have made him a better salesman. “You had to suck up to people to sell real estate, and he wasn’t good at that and it wasn’t in his nature. I admired him for that.” Paul Jobs went back to being a mechanic.His father was calm and gentle, traits that his son later praised more than emulated. He was also resolute. Jobs described one examplWhat made the neighborhood different from the thousands of other spindly-tree subdivisions across America was that even the ne’er-do-wells tended to be engineers. “When we moved here, there were apricot and plum orchards on all of these corners,” Jobs recalled. “But it was beginning to boom because of military investment.” He soaked up the history of the valley and developed a yearning to play his own role. Edwin Land of Polaroid later told him about being asked by Eisenhower to help build the U-2 spy plane cameras to see how real the Soviet threat was. The film was dropped in canisters and returned to the NASA Ames Research Center in Sunnyvale, not far from where Jobs lived. “The first computer terminal I ever saw was when my dad brought me to the Ames Center,” he said. “I fell totally in love with it.”Other defense contractors sprouted nearby during the 1950s. The Lockheed Missiles and Space Division, which built submarine-launched ballistic missiles, was founded in 1956 next to the NASA Center; by the time Jobs moved to the area four years later, it employed twenty thousand people. A few hundred yards away, Westinghouse built facilities that produced tubes and electrical transformers for the missile systems. “You had all these military companies on the cutting edge,” he recalled. “It was mysterious and high-tech and made living here very exciting.”In the wake of the defense industries there arose a booming economy based on technology. Its roots stretched back to 1938, when David Packard and his new wife moved into a house in Palo Alto that had a shed where his friend Bill Hewlett was soon ensconced. The house had a garage—an appendage that would prove both useful and iconic in the valley—in which they tinkered around until they had their first product, an audio oscillator. By the 1950s, Hewlett-Packard was a fast-growing company making technical instruments.Fortunately there was a place nearby for entrepreneurs who had outgrown their garages. In a move that would help transform the area into the cradle of the tech revolution, Stanford University’s dean of engineering, Frederick Terman, created a seven-hundred-acre industrial park on university land for private companies that could commercialize the ideas of his students. Its first tenant was Varian Associates, where Clara Jobs worked. “Terman came up with this great idea that did more than anything to cause the tech industry to grow up here,” Jobs said. By the time Jobs was ten, HP had nine thousand employees and was the blue-chip company where every engineer seeking financial stability wanted to work.The most important technology for the region’s growth was, of course, the semiconductor. William Shockley, who had been one of the inventors of the transistor at Bell Labs in New Jersey, moved out to Mountain View and, in 1956, started a company to build transistors using silicon rather than the more expensive germanium that was then commonly used. But Shockley became increasingly erratic and abandoned his silicon transistor project, which led eight of his engineers—most notably Robert Noyce and Gordon Moore—to break away to form Fairchild Semiconductor. That company grew to twelve thousand employees, but it fragmented in 1968, when Noyce lost a power struggle to become CEO. He took Gordon Moore and founded a company that they called Integrated Electronics Corporation, which they soon smartly abbreviated to Intel. Their third employee was Andrew Grove, who later would grow the company by shifting its focus from memory chips to microprocessors. Within a few years there would be more than fifty companies in the area making semiconductors.The exponential growth of this industry was correlated with the phenomenon famously discovered by Moore, who in 1965 drew a graph of the speed of integrated circuits, based on the number of transistors that could be placed on a chip, and showed that it doubled about every two years, a trajectory that could be expected to continue. This was reaffirmed in 1971, when Intel was able to etch a complete central processing unit onto one chip, the Intel 4004, tronic amplifier. “So I raced home, and I told my dad that he was wrong.”“No, it needs an amplifier,” his father assured him. When Steve protested otherwise, his father said he was crazy. “It can’t work without an amplifier. There’s some trick.”“I kept saying no to my dad, telling him he had to see it, and finally he actually walked down with me and saw it. And he said, ‘Well I’ll be a bat out of hell.’”Jobs recalled the incident vividly because it was his first realization that his father did not know everything. Then a more disconcerting discovery began to dawn on him: He was smarter than his parents. He had always admired his father’s competence and savvy. “He was not an educated man, but I had always thought he was pretty damn smart. He didn’t read much, but he could do a lot. Almost everything mechanical, he could figure it out.” Yet the carbon microphone incident, Jobs said, began a jarring process of realizing that he was in fact more clever and quick than his parents. “It was a very big moment that’s burned into my mind. When I realized that I was smarter than my parents, I felt tremendous shame for having thought that. I will never forget that moment.” This discovery, he later told friends, along with the fact that he was adopted, made him feel apart—detached and separate—from both his family and the world.Another layer of awareness occurred soon after. Not only did he discover that he was brighter than his parents, but he discovered that they knew this. Paul and Clara Jobs were loving parents, and they were willing to adapt their lives to suit a son who was very smart—and also willful. They would go to great lengths to accommodate him. And soon Steve discovered this fact as well. “Both my parents got me. They felt a lot of responsibility once they sensed that I was special. They found ways to keep feeding me stuff and putting me in better schools. They were willing to defer to my needs.”So he grew up not only with a sense of having once been abandoned, but also with a sense that he was special. In his own mind, that was more important in the formation of his personality.SchoolEven before Jobs started elementary school, his mother had taught him how to read. This, however, led to some problems once he got to school. “I was kind of bored for the f
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