[Beijing] What Can 20 RMB Buy? Outstanding Coffee & Drinks!

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For many of us, a cup of coffee is a staple part of our diet. We can't begin the day without it. But why do we love this delicious hot drink so much?

The truth is that coffee isn't just about great taste or flavor. We have grown attached to its ability to affect us mentally and socially. The context of our coffee has become just as important as the refreshment itself.

Nothing better than beautiful summertime, especially with a drink in hand. With rooftop season just around the corner, it's time to start thinking about festivals, liquor festivals to be exact. Margaritas paired with summer's finest fruits, an earthy Cabernet from France's prized wine region-- the options are endless.

In celebration of summer, we want to invite all the coffee lovers, wine enthusiasts, and cocktail lovers to join our festival. 

BEIJING

COFFEE & WINE

FESTIVAL

On 27-29 June 2018 at China National Convention Centre, Beijing.

To taste numerous coffee bends and alcoholic beverages, and to experience a relaxing moment with friends!

2018 BEIJING COFFEE & WINE FESTIVAL

An annual coffee & cocktail event in Beijing, the 2018 Beijing Coffee & Wine Festival is a social gathering for coffee and cocktail lovers from around the country. 

With over 30 popular cafes and bars on the Beijing Coffee & Wine Festival, the festival-goers can expect a smorgasbord of immersive experiences. Experience classic flavors and new concoctions, intense competitions, exciting activities and promotions all at the 2018 Beijing Coffee & Wine Festival. 

Popular Cafes

# Luckin Coffee

Luckin Coffee, one of China's best coffee retail chains, is committed to becoming a leading high-quality coffee brand and retailer in China.

Founded in November 2017, Luckin has opened stores in 13 cities. It sources the finest raw materials, integrates high-level technology, uses innovative business models, and leading mobile internet technologies to strive for good consumer experiences. Since it's founding it has helped stoke the growing coffee culture in China.

# Big Small Coffee

Big or Small, Good is Good.

Big Small Coffee was established in 2016 with the goal of bringing high-quality coffee to less urban areas. The Big Small Coffee not only produces good coffee, the brand is also famous for its excellent small-space designs and layout. The philosophy of Big Small Coffee shops is to bring the characteristics of the individual community into its design and create a vibrant and trendy atmosphere, to create unlimited possibilities with limited space.

# Nordic Froggy Coffee

Nordic Froggy Coffee was established in Beijing in June 2013. It is a training institution specializing in coffee tasting and roasting. The founder LI Dongmei has specialized in this field for 15 years and founded JAVELIN COFFEE & TEA in Oslo, Norway, in 2002. She was invited as the first international juror from China to be invited to participate in the 2012 Cup of Excellence (COE) competition in Guatemala.

Pop-up Bar

Several popular bars will be setting up pop-up bars for the event with this year's theme 'Bubbly Summer'. Profession bartenders manning fun and exciting booths, a great way to enjoy this bubbly summer! You'll get to know trends, new brands, innovative bartenders, and social with the mixology world's top influencers. And of course, you’ll drink. A lot.

What's On?

# 2019 China Barista Championship Beijing Division

China Barista Championship (CBC) is a professional barista competition authorized by WBC. CBC aims to provide a platform for coffee professionals and enthusiasts to share, compete, and celebrate. CBC has marched into its 15th year with 20 divisional competitions covering the East, North, and Southwest regions of China. It has become the cradle of up-and-coming young coffee professionals. In this Beijing division, the winners will have the chance to take part in the National CBC as Beijing representatives.

# 2019 World Brewers Coffee Championship Beijing Division

With the rapid development of the domestic coffee industry and the rise of a Chinese coffee culture, China has caught the attention of the international market. The World Brewers Coffee Championship (WBrC), authorized by World Coffee Events, enjoys extraordinary influence among world coffee events and is supported by many international companies and coffee experts. In this competition, you can see the beauty of brewing and learn from the innovation of the world-class contestants.

# 2019 China Latte Art Championship North China Division

The China Latte Art Championship (CLAC) is another competition authorized by World Coffee Events (WCE) - the premier organizer of events for the coffee community worldwide. The China Latte Art Championship highlights artistic expression with a competition platform that challenges baristas to on-demand performances. Baristas are judged based on visual attributes, creativity, identically paired patterns, pattern contrast, and overall performance.

# The 6th Shanghai Fashion Drinks Competition Beijing Division

The Shanghai Fashion Drinks Competitions aimed at stimulating the creativity of tea makers. The event is intended to attract beverage industry professionals and related audiences to bring innovative ideas and popularize tea this summer. Whether you are a DIY lover or a tea shop owner, all you need is to watch the competition and get inspired.

# 2019 Shanghai Pizza Master Competition North China Division

Shanghai Pizza Master Competition is the most professional competition of it's kind in China. Anyone with fermentation skills can participate. The participant can make any sized pizza on the contest. They can freely choose a style of pizza and oven onsite, and use self-sourced raw materials. The competition focuses on innovation, participant's skills, culinary experience, and ideas as well as creative capabilities that would suit the Chinese market. In this competition, the audience will get the chance to taste-test the pizzas made by competitors for free. You can be one of the judges!

# 2019 HOTELEX “The Rising Star” Chef Competition North China Division

The HOTELEX “The Rising Star” Chef Competition is a platform for young chefs in schools to exchange ideas and learn. Through an evaluation process established by professional authorities and customer demand, the competition aims to select “The Rising Star” Chefs of the industry.

# The 7th World Bread Contest North China Selection

The “Mondial du Pain” (World Bread Contest) was founded in 2007 by Les Ambassadeur du Pain in France. More than 60 countries and regions are present, representing the pinnacle of bread baking skill in their nations and regions. It is the authoritative event on the world stage, known as the Olympics of the bread industry.

The 7th World Bread Contest, China Selection, aims to find outstanding talents in the bakery industry and to develop Chinese bakers’ skills through competition. Don’t miss it!

# The 8th China Master Bartender Competition North China Division

Known for its impartiality, the China Master Bartender Competition (CMBC) has been successfully held for 7 years. In this time it has become more internationalized and has attracted more overseas audiences and participants. The aim of this competition is to inspire bartenders, impart brand knowledge and historical backgrounds, and help to spread the cocktail culture in China.

Environmentally Friendly Festival

As a socially responsible company that attends to sustainability, this time the UBM Sinoexpo will collaborate with GoZeroWaste to create the first environmentally friendly Coffee & Wine Festival in China.

Paper cups are the great evil of takeaway coffee. Few can be recycled and as a result, billions and billions of them are dumped into landfill every year. We encourage customers to bring their own cups when visiting our festival to reduce the use of disposable coffee cups.

Coffee is a popular beverage consumed all over the world. People usually discard the grounds left behind after it’s brewed, but actually, coffee grounds have many practical uses around the home and garden, can even help spruce up your beauty routine. Join our 2018 Beijing Coffee & Wine festival and find out some of the many uses for coffee grounds!

Scan the QR code below and follow the steps to get tickets & gifts!

Comment and share with us where do you get your coffee in China. 

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