This being the premier event in 2022 Keqiao “Everyday Fashion” Series, combines new product releases from established and upcoming designers alike, manufacturers, and landmark local scenic spots to concurrently promote Keqiao’s unique fashion and design alongside its equally unparalleled natural surroundings - strengthening the “brand” of people and place.此次活动是2022年柯桥“天天时尚”系列活动中柯桥时尚地标秀的首场秀演。作为今年“天天时尚”系列活动的一大亮点,通过优秀设计师、服装品牌企业新品发布与柯桥地标性景点相结合的形式,一方面给企业搭建专业的时尚发布平台为新品发声,另一方面扩大柯桥人文地标的知名度与影响力,打造时尚IP的同时,助力产业和城市融合发展。
2022 Keqiao “Everyday Fashion” Series is divided into four parts: fashion “lecture hall,” fashion show, light textile market services and the “Jingwei Collection”. Staging events, exchanges and seminars run throughout the year in design, technical expertise, talent training and acquisition, industry and inter-business relations, item and collection release logistics, constantly adapting and evolving with both online and offline versions and events, according to any and all epidemic prevention measures.据了解,2022年柯桥“天天时尚”系列活动分为柯桥时尚大讲堂、柯桥时尚地标秀、轻纺市场深服务、经纬企业时尚汇四大板块,全年常态化开展设计交流、技术研讨、人才培训、产业对接、时尚发布等活动,以线上线下相结合的形式,灵活适应当前疫情带来的不确定性。
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Originally launched in 2018, Keqiao “Everyday Fashion” Series has, since its inception, focused on the resolute goal of establishing an “international textile city in the new era,” its foundation strongly built on the nationally and internationally-renowned industrial manufacturing base, ever-expanding development, top-notch industrial resources, and unique design forces, linking collaborative innovation and fashion development with uniquely-local geographic characteristics and logistical advantages, combining to form a Keqiao leading the apparel world through new formats, new ideas - and a new definition of the future of fashion.
柯桥“天天时尚”系列活动于2018年启动,紧紧围绕“新时期国际纺织之都”建设目标,立足柯桥庞大的产业基础与蓬勃的发展态势,集合产业优质资源和原创设计力量,从产业链更深层面联动时尚创意与本土优势特色产业的协同创新发展,助力打造柯桥时尚产业高创意、高趋势引领的新业态和新模式。
Four years later, the series has played no small part in vastly improving local fashion awareness, acumen and atmosphere, establishing Keqiao’s reputation as an influencer in the fashion industry and world at large, thrusting the district and its ingenuity onto the world stage - a role to which it has easily warmed. Not only integral in promoting and improving industrial and manufacturing-related advancements, “Everyday Fashion” and the ideas it entails serves to foster an entirely new ecosystem of creative innovation as well, as it transforms the entire district into an “international textile city in the new era,” a spokesperson from the Construction Management Committee of China Textile City remarked.“历经4年的积累与沉淀,‘天天时尚’活动极大地提升了柯桥的时尚氛围和时尚产业的知名度、美誉度和影响度,充分凝聚了柯桥纺织产业时尚跃变的创新成果,既是提升产业层次、推动产业转型的关键一步,更是构筑时尚创意产业生态体系、建设新时期国际纺织之都的重要一环。”中国轻纺城建设管理委员会相关负责人说。