[Grand Opening] Aloft Dongguan Dynamic Town
STARWOOD HOTELS & RESORTS DEBUTS TECH-FORWARD ALOFT BRAND IN FENGGANG, DONGGUAN CHINA
Aloft Dynamic Town Grand Opening Shakes Up the First Starwood Branded Hotel in the Heart of Dongguan’s New Emerging District with Live Music at W XYZsm bar and a Vibrant Social Setting
Guangdong, China – June 26, 2016 - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced the debut of its sizzling Aloft® brand in the Fenggang district of Dongguan, Guangdong province. Owned by Yitian Group, Aloft Dongguan Dynamic Town marks the first international branded property in the Fenggang district located at the junction of Dongguan Dynamic Town and Shenzhen Longgang Central Business District. The hotel is set to elevate and generate social buzz to the local hospitality landscape with signature Aloft® brand features.
Aloft Dongguan Dynamic Town
“We are thrilled to unveil Aloft Dynamic Town in the up-and-coming area of Fenggang, home to high tech industries” said Vincent Ong, Senior Brand Director, Asia Pacific Brand Management, Starwood Hotels & Resorts. “With the brand’s passion for live music, design-led initiatives and innovative new technologies, Aloft® is ideally positioned to meet the needs of the next generation of travelers; and is set to further enliven the Fenggang district.”
Designed with tech-forward millennials in mind, Aloft Dynamic Town features SPG Keyless - the first truly mobile check-in system alongside 270 urban loft-inspired guestrooms. Each room sports the brand’s signature offerings such as the ultra-comfortable plush signature bed, a rainforest shower, custom amenities by Bliss® Spa, and fast and free WiFi. Also, a Plug & Play connectivity panel links to the 43” LCD TV. The hotel also features ArfSM, the Aloft brand’s signature pet-friendly program for dogs under 40 lbs (18 kg), providing an Aloft-branded pet bed and bowl, plus treats and toys.
Aloft Dynamic Town also presents the perfect venue for guests to mix and mingle, work, or simply relax. The hotel’s signature restaurant, Nook, serves an international buffet and a la carte options. For millennials who prefer fuss-free meals, they can head to Re: fuel by AloftSM, the hotel’s 24/7 grab and go venue for light meals, mix-and-match munchies, healthy bites and more.
Additionally, the hotel’s signature W XYZSM bar offers a buzzing space for guests to enjoy a refreshing cocktail, unwind with on-site recreational amenities such as billiards or table tennis, or catch up-and-coming music acts that are part of the Aloft brand’s signature “Live at Aloft Hotels” music programming. The Re:mixSM lounge affords another vibrant space for guests to relax or play in a stylish setting, while those that want to keep fit 24/7 can sneak in a workout at the well-equipped Re:chargeSM gym or take a dip at Splash, the indoor swimming pool.
For energized functions and meetings, Aloft Dynamic Town features ‘Tactic’, 762㎡ of function spaces, including a 480㎡ grand ballroom and individual Tactic Meeting Rooms – all equipped with high speed internet access and state-of-the-art AV equipment.
Melody Xu, General Manager of Aloft Dongguan Dynamic Town, said, “Aloft Dongguan Dynamic Town injects a chic, modern and tech-forward vibe to Fenggang. It is an ideal base for exploring the always lively city of Shenzhen, as well as for getting down to business in the Longgang district. For leisure and business travelers alike, Aloft Dongguan Dynamic Town – and its signature Aloft amenities – is the place to optimize both work and play.”
The second Aloft hotel in Dongguan, Aloft Dynamic Town is located in the heart of an emerging area that is home to innovative high-tech parks. Aloft Dongguan Dynamic Town is conveniently 10 minutes by car to Tian’an Longgang Cyber Park. The hotel is also 10 minutes to Universiade Metro Station, 30 minutes to Luo Hu Railway Station, and 50 minutes to Shenzhen International Airport (SZX), all by car.
Place Name: Aloft Dongguan Dynamic Town 东莞大运城邦雅乐轩酒店
Place Address: Dynamic Town, Qinglin Rd, Longgang, Shenzhen 深圳市龙岗区清林路大运城邦
Booking Phone No.: 0769-89196668
Website: alofthotels.com/donggyandynamictown
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