Enjoy La Dolce Vita with Cinzano at Migas Mercado, June 2

Mention Italy and for most people, the phrase that instantly comes to mind is “La Dolce Vita”. But what really is “La Dolce Vita”? It differs for everyone but for us, a summer afternoon spent sipping sparkling wine and toasting “cin cin” (aka "cheers" in Italian) comes very close. Get your own taste of La Dolce Vita with Cinzano Sparkling Wine at Migas Mercado on June 2 (2-6pm) and celebrate the joy of Italian culture and lifestyle. June 2 also marks Festa della Repubblica, the Italian National Day.

Cinzano Vermouth was born in Turin, Italy in 1757. For years, Vermouth was the drink of choice for the Italian upper classes and the royal family, and Cinzano became a trusted royal supplier. In 1840, Savoy King Charles Albert asked Cinzano to produce an Italian sparkling wine, to give the Italian people a sparkling option other than French Champagne. Two hundred years later, the Cinzano Vermouth and sparkling wine can be found all over the world. 

Cinzano is also famous for its iconic advertising posters, some of which will be on display at the event. Over the years, Cinzano collaborated with the most daring artists of time allowing the brand to evolve alongside popular culture.

Cinzano has also invited Italian scooter brand Vespa and Italian footwear brand Superga to showcase the best of the Italian lifestyle. Get your photo take on a Vespa and pretend you are Audrey Hepburn in Roman Holiday zipping through the streets of Rome! 

Pre-sale tickets for the event are priced at RMB 150, including five glasses of Cinzano sparkling wine, an Aperol spritz, a selection of Italian canapés, and a vintage champagne glass to take home. To take advantage of this special price, purchase your tickets via Yoopay (click 'Read More' below) before June 1. Pre-sale tickets will not be available on the door, although there will be drinks deals on the day.

This post was paid for by Cinzano

Photos courtesy of Cinzano