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心疼江苏考生3秒钟,英语阅读竟然出自...

2017-06-19 LearnAndRecord

高考刚过不久来心疼一下江苏考生。《经济学人》(The Economist)杂志的文章不仅走进了考研考场,如今还被选进了今年江苏省高考英语卷的阅读题中。


被选中的文章出自《经济学人》5月6日的一篇数字经济相关的文章(如下图),虽然,出题老师很良心地对原文进行了章节压缩,生词替换,LR表示还是心疼江苏考生们,难怪江苏高考被称为“地狱模式”...


(点击上图查看《经济学人》双语原文(含音频))


所以,

今天我们就一起再来感受一下这篇高考阅读真题吧


A new commodity brings about a highly profitable, fast-growing industry, urging antitrust[1] regulators to step in to check those who control its flow. A century ago ,the resource in question was oil. Now similar concerns ares being raised by the giants that deal in data, the oil of the digital age. The most valuable firms are Google, Amazon, Facebook and Microsoft. All look unstoppable.


Such situations have led to calls for the tech giants to be broken up. But size alone is not a crime. The giants' success has benefited consumers. Few want to live without search engines or a quick delivery. Far from charging consumers high prices, many of these services are free (users pay, in effect, by handing over yet more data). And the appearance of new-born giants suggests that newcomers can make waves[2], too.


But there is cause for concern. The internet has made data abundant, all-present and far more valuable, changing the nature of data and competition. Google initially used the data collected from users to target advertising better. But recently it has discovered that data can be turned into new services: translation and visual recognition, to be sold to other companies. Internet companies’ control of data gives them enormous power. So they have a “God's eye view” of activities in their own markets and beyond.


This nature of data makes the antitrust measures of the past less useful. Breaking up firms like Google into five small ones would not stop remaking themselves: in time, one of them would become great again. A rethink is required—and as a new approach starts to become apparent, two ideas stand out.


The first isthat antitrust authorities need to move from the industrial age into the 21st century. When considering a merger, for example, they have traditionally used size to determine when to step in. They now need to take into account the extent of firms' data assets when assessing the impact of deals. The purchase price could also be a signal that an established[3] company is buying a new-born threat. When this takes place, especially when a new-born company has no revenue to speak of, the regulators should raise red flags.


The second principle is to loosen the control that providers of on-line services have over data and give more to those who supply them. Companies could be forced to reveal to consumers what information they hold and how many money they make from it. Govemments could order the sharing of certain kinds of data, with users' consent.


Restarting antitrust for the information age will not be easy. But if govemments don't want a data economy controlled by a few giants, they must act soon.


Question:

61.Why is there a call to break up giants?

A. They have controlled the data market.

B. They collect enormous private data.

C. They no longer provide free services.

D. They dismissed some new-born giants.


62.What does the technological innovation in Paragraph 3 indicate?

A. Data giants' technology is very expensive.

B. Google's idea is popular among data firms.

C. Data can strengthen giants' controlling position.

D. Data can be turned into new services or products.


63.By paying attention to firms' data assets, antitrust regulators could       .

A. kill a new threat

B. avoid the size trap

C. favour bigger firms

D. charge higher prices


64.What is the purpose of loosening the giants' control of data?

A. Big companies could relieve data security pressure.

B. Governments could relieve their financial pressure.

C. Consumers could better protect their privacy.

D. Small companies could get more opportunities.


[1]antitrust:relating to efforts to prevent companies from working together to control prices unfairly or to create a monopoly (= a single company or group of companies that is the only supplier of something) (法律)反托拉斯的,反垄断的

[2]make waves:to be very active so that other people notice you, often in a way that intentionally causes trouble (故意)兴风作浪,挑起事端

It's probably not a good idea to start making waves in your first week in a new job.

[3]established

1) respected or given official status because it has existed or been used for a long time 已确立的;已获确认的;确定的

2) well known and respected in a job, etc. that they have been doing for a long time 著名的;成名的;公认的


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