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GRA ► Anagrama Studio | Colourful Packaging

啃啃先生 EveryArchive 2022-10-12



Anagrama Studio

Mexico




Anagrama Studio 有四个分部,分别位于 Mexico City、Monterrey、United States (Virtual Office) & Tokyo。

他们是一个跨领域工作室,专注三大块建筑设计、品牌设计和互动设计。


"We decided to break the traditional creative agency scheme, intergrating multidisciplinary teams of creative experts."


本期介绍两个来自 Anagrama Studio 的充满色彩的品牌设计+包装设计项目。




-       1       -

-  Alfredo Gonzales  -


For this project, we brought the brand's distinctive character to a more novel typographic language, as well as designing a brand new handmade logo. 

Likewise, all illustrations are hand-drawn underlining the unique style that distinguishes Alfredo Gonzales. 

For the packaging, we designed a variety of simple yet timeless cases, focusing on the main product by fitting any style of socks. 















-       2       -

-  Maka  -


We designed a clean and singular identity focused on distinguishing Maka as an all-Mexican brand. 

The project started by taking Carlos Merida’s artwork as inspiration. 

For the icon, we created an abstraction of a tzinitzcan, one of Mexico’s most colorful and beautiful birds. 

The bottle design displays balance and transparency and works as a white canvas that allows different artwork to be included without altering its visual aesthetics.

















1号档案管理员说:



Anagrama Studio 的网站超!好!看!超!喜!欢!



精心设计的小动画,全部大写的无衬线字体,大小有致的段落结构,点开他们的网站就有一种“这是很国际化的Agency的感觉”。


我稍微有一点感受到来自南美的这种充满阳光和乐观的创作态度。昨天在和叁碗讨论平面设计是否有国际地域之分,叁碗说建筑的地域区分很明显。平面设计上可能在地品牌的性格也能看得出地域。Anagrama 给我的感觉就是一种一年四季都有太阳照射的很明朗、明亮的感觉。




-          E      N      D          -






四月合集






以往相关文章


平面设计


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GRA ► Murmure  | 水泥上的字体






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