Shopping Time! Five Commercial Landmarks Worth Going
Embark on a fun & immersive journey
at these five shopping destinations!
1
BOM Xifanli
Aiming at integrating traditional, cultural, and experiential consumption, BOM Xifanli commits to building itself into a new consumption center that drives the development of new consumption brands and forms, and creating an offline metaverse-themed commercial complex.
[Photo via VCG]
BOM Xifanli seamlessly integrates various elements, such as immersive role-play games, pop culture, AR games, game scenes, gimmicks, props, dress-up, and competition into its scenarios, culture and business model through mobile applications, smart tourism, and other technologies. By upgrading the traditional business model, it introduces a new consumption model for the Gen-Zers, getting people back to offline consumption and social interaction.
Representing a new business model for Freshippo, it is the world's first new consumption experience center with an innovative retail membership system that integrates online and offline operations. The store offers a “half-day delivery” service to consumers within a 20-kilometer radius. With a focus on localization, this members-only warehouse supermarket is the first of its kind to sell fresh seafood, providing consumers with a one-stop shopping experience.
[Photo via VCG]
The Freshippo X Membership Store consists of sections for merchandise display, intelligent experience, and operational services and storage. Apart from doing the weekly grocery shopping for the whole family, consumers can avail themselves of a variety of services at the store, including car maintenance and washing, free professional optometry and eyeglass care, pet grooming, and high-end laundry services for home textiles and clothing.
3
Jin'an Uni Elite
[Photo via VCG]
Located at the heart of the high-tech modern industrial zone in Shijingshan District, Jin'an Uni Elite is an idyllic space in the bustling city, offering a glimpse into the future of urban living.
More than 85 percent of the first stores in western Beijing are situated in this area, providing a wide range of fresh culinary experiences. Whether you are looking for a peaceful meal alone, a romantic date, a happy family dinner, or a fancy business banquet, you will find exactly what you need.
It also has an exquisite outdoor space for socializing and recreation. Taking inspiration from mountains and caves, it perfectly combines steel and concrete elements with lush greenery and water landscape.
[Photo via VCG]
Chang'an Mills, located in the northern part of Shougang Park, is a crucial element of the park.
As one of the six key projects for upgrading commodity consumption in building Beijing into an international consumption center, Shougang Park - Chang'an Mills epitomizes Beijing's progress in urban renewal. By integrating commerce, leisure, culture, and sports and introducing new, international, and distinctive brands, it has become an iconic landmark and a social hub, providing consumers in Beijing and beyond with brand-new and innovative shopping experiences.
[Photo via VCG]
Located in Yuanmingyuan, Haidian District, the Yuanmingyuan Royal Merchant Street is a reconstruction of an authentic merchant street in history. Utilizing advanced technologies, the street has been restored to its former glory from hundreds of years ago, providing visitors with an immersive experience of the lively marketplace that once thrived in the “Garden of Gardens”.
This place offers a unique blend of light and shadow performances, catering and snacks, and an immersive commercial street.