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你新浪微盘里的东西拷出来了吗?再不备份就没了! | 社媒一周大事记(4.18-4.25)

2016-04-25 赵十火 数洞社媒
导读

新浪微盘将于6月30日起关闭免费个人用户的存储服务;企业微信正式上线;papi酱广告招标会2200万拍卖成功;陌陌老板亲自做直播;英国王室为女王招募新媒体主管,年薪5万英镑,洞爷有点心动呢…

整理 | 赵十火

编辑 | 勾


本周头条


新浪微盘面临整改,将于6月30日起关闭免费个人用户的存储服务

时间:4.25

来源:@微盘


图片来源:@微盘

新浪微盘今日发布公告称,为配合监管部门专项整治行动,即日起逐步停止分享及站内搜索功能直至整改结束,并将于2016年6月30日关闭免费个人用户的存储服务,请及时备份。微盘会员、微博会员及新浪邮箱VIP用户将不受此次调整影响。


国内


一、企业微信正式上线,今天你就能安心工作了

时间:4.18

来源:pingwest

图片来源:www.pingwest.com

如果没有朋友圈就能让你安心工作的话,今天你就能实现这个目标——企业微信已经正式上线,并且同时支持 iOS、Android、Windows 和 Mac 四个平台。

用户登陆之后会发现,企业微信的通讯录模块和普通微信有很大的不同,这里的人员结构可以按照部门来组织。在个人页面上,企业微信多了提醒和工作台两个选项。在工作台里,用户可以使用公费电话、企业邮箱、公告、考勤、请假、报销等功能。

作为一项企业级服务,腾讯在展示功能等同时,也特别强调了安全功能,企业微信为了防止网络窃听,“协议会全程加密,并且有多重数据安全保护机制来抵御网络攻击和入侵”。 


二、papi酱广告招标会,2200万拍卖成功

时间:4.21

来源:网易科技


图片来源:tech.163.com

罗辑思维与papi酱的视频广告贴片招标会在北京举行,会上有近百名企业参与招标。徐小平和罗振宇在会上力挺papi酱的新媒体创新形式。2号上海丽人丽妆化妆品有限公司以2200万成功竞标,papi酱经纪人表示本次拍卖所得净收入将全部捐赠给母校中央戏剧学院。而罗振宇表示,预期只有1000万,徐小平对价格不直接评论,说:“现场很成功,大家很happy。”丽人丽妆表示:“挺便宜,物超所值。”

根据标的物内容说明:将以papi酱视频后贴片广告形式呈现,发布时间是2016年5月21日后任意一周的星期一,广告位置在主节目后的彩蛋位置。


三、搜狐视频:将全面支持VR自媒体

时间:4.22

来源:网易科技

图片来源:tech.qq.com

搜狐公司董事局主席张朝阳在第二届搜狐视频出品人大会上表示,搜狐视频今年将继续推动自媒体PGC的战略发展。此外,搜狐视频产品中心总监郑韬还表示,搜狐视频即将成为全面支持VR的自媒体平台。

搜狐视频宣称目前已具备直播+点播全景播出的技术支持,同时搜狐视频还和一些设备厂商做合作,马上将开启一个全景风暴的拍摄计划,鼓励自媒体使用VR设备,拍出好的VR内容。 


四、乐视动漫携手郑渊洁,打造国漫第一品牌

时间:4.22

来源:DoNews


图片来源:donews.com

4月21日下午,乐视视频总裁高飞、童话大王郑渊洁、北京皮皮鲁总动员公司CEO郑亚旗、乐视网CTO、乐视互娱负责人杨永强、乐视视频动漫事业部总经理郭光雅、韩国顶尖动画制作团队ICONIX等齐聚一堂,一起见证了乐视视频与郑渊洁正式达成合作——皮皮鲁IP之一《皮皮鲁送你100条命》全面独家授权给乐视动漫。这意味着时隔27年后,郑渊洁的经典IP将被深度开发,而乐视动漫则会挑起大梁,将此IP打造成有全球影响力的国漫经典。 


五、陌陌老板亲自做直播,可不是为了当网红那么简单

时间:4.20

来源:新浪科技


图片来源:tech.sina.com.cn

移动社交应用陌陌近日进行了一次战略级的产品调整:之前隐而不宣的直播功能被提到了主帧位置。其实在产品升级之前,直播之于陌陌的重要性,从陌陌创始人唐岩亲自上阵做直播互动,便可窥见一斑。

陌陌公司负责直播业务的副总裁贾维解释称,陌陌之所以如此看重直播,不仅是出于对活跃和新增数据的追求,还认定直播是社交平台的未来。 


六、亚马逊新版Kindle“尊贵”预售,除了贵还有啥?

时间:4.21

来源:tech.ifeng.com


图片来源:www.donews.com

亚马逊中国4月14日宣布,第八代亚马逊电子书阅读器产品Kindle Oasis全球同步开始预售,售价为2399元。据了解,Kindle Oasis采用了全新的人体工程学设计,机身厚度仅3.4毫米,是Kindle家族至今最为轻薄,也是最高端的产品,比其它Kindle电子书阅读器平均轻20%、薄30%,价格也比上代高出六成。14日起消费者可登录亚马逊中国官网、Kindle天猫旗舰店和京东商城预订,未来几周内正式发货。


七、律师创作表情包被微信拒绝入驻,状告腾讯垄断

时间:4.21

来源:南方日报

图片来源:www.3lian.com

深圳律师徐书青创作了“问问表情包”,按照微信的技术标准要求上传了24个表情,却被微信平台告知“问问表情包违反了微信表情开放平台表情审核标准”,未予通过。徐书青认为,微信平台既然接受部分企业或明星的表情产品,就不应该对问问表情包差别性对待,为此以滥用市场支配地位将深圳市腾讯计算机系统有限公司告上法庭。

腾讯认为,微信是腾讯运营的产品,采取何种广告经营策略和运营方式是企业基本的自主经营权,并不意味着无权制定相应的审核标准,必须接受所有人投稿表情。

目前,此案还在进一步审理之中。


国外


一、英国王室年薪五万镑为女王招募新媒体主管(The royal search for the Queen’s official social media editor has begun)

时间:4.21

来源:Quartz


图片来源:uk.finance.yahoo.com

Buckingham Palace is seeking a social media editor. You can tweet for the Queen!

The Queen, who turns 90 today (April 21), is no stranger to social media. She received her first cell phone in 2001, and grandsons William and Harry have already shown her how to send text messages.

You’ll be inheriting an established social media presence with a combined 5.3 million followers across Facebook, Twitter, and Instagram. (The monarch does not appear to be on Snapchat; you’ll want to get on that.) The Internet also loves goofy-looking animals, and the Queen’s fleet of corgis should be fodder for countless posts. 


二、360度全景看直播,YouTube打算从科切拉音乐节开始(YouTube To Add Live-Streaming 360 Video, Starting At Coachella)

时间:4.19

来源:BuzzFeed


图片来源:The Verge

Later this week, YouTube will broadcast select live performances from the second weekend of the Indio, California, music festival Coachella. This year, the stream will showcase something wholly new: Some of the performances will be broadcast live as they happen in immersive 360-degree video.

YouTube was preparing to launch live-stream 360 video in February, but the company had not previously confirmed it. But now it’s official, and Coachella will serve as the premiere stage for YouTube’s new live-streaming 360 video technology. It will bring the immersive video format to real-time broadcasts from the music festival, letting people tune in — and look all around as if they are there — in the very moment that the music plays. 


三、终于握手言和,微软谷歌两大巨头同意撤销彼此所有监管投诉(Microsoft and Google agree to end all regulatory complaints against each other)

时间:4.22

来源:The Verge


图片来源:The Verge

Microsoft and Google have reached an agreement to end all regulatory complaints against each other around the world, and have agreed to work together to settle any future issues themselves before filing official complaints.

In a statement to Recode, Google and Microsoft said the companies should be competing on products instead of focusing on legal proceedings. “Our companies compete vigorously, but we want to do so on the merits of our products, not in legal proceedings.” Google told Recode. 


四、Snapchat 的新滤镜,让你和朋友换脸玩(Snapchat Just Made Face-Swap Even Better)

时间:4.22

来源:BuzzFeed


图片来源:www.buzzfeed.com

By now, you’ve heard of face-swap.

The Snapchat filter that switches your face with someone else’s face. Or, if you’re lucky, an inanimate object.

Beginning on Thursday, though, Snapchat stepped up its game. After updating the app, when you open up the face-swap filter, there’s an option to swap faces with pictures in your camera roll. 


五、问答社区Quora开始测试问答中植入小广告(不知会不会以假乱真)( Quora begins testing ads on ‘small number’ of question pages)

时间:4.19

来源:VentureBeat


图片来源:venturebeat.com

Quora has started looking at what ads would look like on the question-and-answer service. The company is running what it calls an “experimental pilot” (basically it’s in beta) where ads from Lever, Uber, Wealthfront, and Sunrun will appear on a small number of question pages.

To address worries about site experience, Quora plans to ensure that the content of each ad meets the quality of content of the question and accompanying answers. As for ethical concerns, each placement will be labeled with “promoted by” to avoid confusion between a legitimate answer versus a sponsored one. 


六、LinkedIn的新app可以帮职场菜鸟毕业生找工作(LinkedIn’s newest app helps college grads find jobs)

时间:4.17

来源:Venture Beat


图片来源:venturebeat.com

One of the main things LinkedIn is recognized for is being an online resume — it’s a social network that most professionals understand how to take advantage of. But what about those who aren’t working yet, specifically college students who are about to graduate but have no idea what they want to do afterwards?

LinkedIn saw this problem and has developed LinkedIn Students, an app that gives you a starting point for exploring the first stage of your professional career. Available now to users in the U.S., the app highlights companies and job titles that might be suitable, based on what school you attend and the area you’re majoring in. Students can also get started building their network, as LinkedIn Students lists any alumni that work at each recommended company. 


封面图片来源:www.argusit.com


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