CHI - The Art Manifestation in a World of Commerce
TV BOY是一位意大利街头艺术家，在意大利和世界街头艺术界均占有重要地位。 他以时事话题和挑衅性话题而闻名。 TV BOY从1990年代开始在意大利的街头创作他的作品，并于1996年开始征服意大利的北部首都–米兰市，然后征服其他城市。 十年后，这位街头艺术家搬到了他仍然居住的巴塞罗那。 目前，他周游世界，几乎每个月，有时甚至更频繁地创造新的杰作。
TV BOY is an Italian street artist who occupies an important place on both the Italian and world street art scene. He is well known for his works on topical and provocative topics. TV BOY began creating his works on the streets of Italy in the 1990s, and in 1996 his works began to conquer the Northern capital of Italy – the city of Milan, and then other cities. Ten years later, the street artist moved to Barcelona, where he still lives. Currently, he travels around the world and almost every month, and sometimes more often, creates new masterpieces.
对于他的作品，TV BOY最初从漫画，视频游戏和波普艺术中汲取灵感，并以动画和漫画的精神创作了具有讽刺意味的有趣图像。安迪·沃霍尔（Andy Warhol），罗伊·里希滕斯坦（Roy Lichtenstein）和基思·哈林（Keith Haring）等艺术家以及日本雕塑家村上隆（Takashi Murakami）的作品都对他产生了影响。现在，他对幽默的，讽刺的形式对真实人物更感兴趣。他的作品涵盖移民，选举，生态，现代价值，同性恋等主题。他以各种方式使用名人肖像来诠释当前的现实，突出了积极方面（保护移民，解决某些问题，体育胜利）和消极方面（不良生态，种族歧视）。他喜欢不同的颜色，他的作品是用海报技巧（虽然最初艺术家是从涂鸦和模板开始的），以城市波普艺术的风格，以其明亮和丰富的色彩吸引人。因此，对于一个街头艺术家来说，典型的做法是以明显的风格制作具有讽刺意味的漫画图像、视觉注释和肖像。For his work, TV BOY initially drew inspiration from comics, video games and pop art and created ironic and funny images in the spirit of animation and comics. Such artists as Andy Warhol, Roy Lichtenstein, and Keith Haring influenced on him, as well as works by Japanese sculptors such as Takashi Murakami. Now he is more interested in real personalities, which he portrays in a humorous, ironic form. His works cover the topics of migration, elections, ecology, modern values, homosexuality, and many others. Using portraits of celebrities in various ways, he interprets the present reality, highlighting both positive aspects (protection of migrants, solving certain problems, sports victories) and negative aspects (bad ecology, racial discrimination). He appeals to different colors, his works are made in the poster technique (although initially the artist started with graffiti and stencils) in the style of city pop art, attract with their brightness and colorfulness. So, for a street artist, it is typical to make ironic and caricature images, visual notes, and portraits in a pronounced style.
这位街头艺术家积极与时尚品牌合作。他为维罗纳的La Roca Village、Byblos Art Hotel等品牌、酒店和商店设计了店面和室内大厅，为足球锦标赛绘制了Ruolo品牌商店，并为La Rinascente创作了一个简短的爱情故事。The street artist actively collaborates with fashion brands. He designed storefronts and interior halls of such brands, hotels and stores as La Roca Village, Byblos Art Hotel in Verona, painted Ruolo brand stores in honor of the football championship, and created a short love story for La Rinascente.
他在不同时期的作品都装饰有文具，小工具，灯和其他配件（例如-COMIX GIFT，Total Juggling srl，Inoxcrom，Seven）。街头艺术家的图像被服装和鞋子的设计所吸引（耐克，格里夫，CLA和Only＆Sons）。今年，他还与时尚品牌进行了两次重大成功的合作。His work at various times was decorated with stationery, gadgets, lamps and other accessories (for example - COMIX GIFT, Total Juggling srl, Inoxcrom, Seven). Images of the street artist were attracted to the design of clothing and shoes (Nike, Griff, CLA, Only & Sons). This year, he also had two major and successful collaborations with fashion brands.2020年，TV BOY开始与巴黎时尚品牌Eleven Paris合作。在男装系列中，T恤和连帽衫与街头艺术家的作品印刷品一起发布，这些作品印有艺术界的人物形象（萨尔瓦多·达利，巴勃罗·毕加索，让·米歇尔·巴斯奎特等）。在许多图像中，有与巴黎相关的图像：例如，蒙娜丽莎（Mona Lisa）（基于位于卢浮宫中的原始列奥纳多·达·芬奇（Leonardo da Vinci）的肖像），或摆脱绘画EugèneDelacroix（在革命期间领导法国人民）的自由。In 2020 TV BOY began a collaboration with the Parisian fashion brand Eleven Paris. In the men's collection, t-shirts and hoodies were released with prints of works by a street artist with images of characters from the art world (Salvador Dalí, Pablo Picasso, Jean-Michel Basquiat and others). Among many images were images associated with Paris: for example, the Mona Lisa – a portrait based on the original Leonardo da Vinci, which is located in the Louvre, or Freedom from the painting Eugène Delacroix, which leads the French people during the revolution.
同年，TV BOY与西班牙零售连锁店Zara合作，在“ Join Life”胶囊系列的一部分中，在该品牌的男士系列中发布了自己的T恤。该制造商已获得意大利街头艺人之一的图像“ Vincent Selfie”的许可。TV BOY限量版出现在纯棉T恤衫上，可以通过在线商店购买（由于在许多国家和城市因为Covid-19，因此Zara商店不营业），价格仅为18欧元。文森特·梵高的自拍照在蓝色背景大尺寸印刷的正面顶部上，背面在红色背景上描绘了“文森特·范·希普斯特”，它也用艺术家的原始徽标进行自拍。In the same year, TV BOY, in collaboration with the Spanish retail chain Zara, released its own t-shirt in the men's collection of the brand as part of the “Join Life” capsule collection. This manufacturer has obtained a license for one of the images of an Italian street artist – “Vincent Selfie”. TV BOY appeared in a limited edition on t-shirts made of pure cotton, which can be purchased through an online store (due to Covid-19 in many countries and cities, Zara stores are closed for visits) for just 18 euros. Selfie of Vincent van Gogh on a blue background big size printed front top, and rear on a red background depicts “Vincent Van Hipster”, which also makes a selfie with the original logo of the artist.目前，街头艺人使用自己的图像制作自己的服装系列。TV BOY的作品印在运动鞋，购物者，服装（T恤和连帽衫）上，以石版画，绢画，帆布等发行。他的服装由优质棉制成，销往世界各地。这个商业项目使他不仅有机会从他的作品中获利，而且有机会表达自己，将他的信息传达给大众。通常，艺术家会印制诸如“亲吻”之类的流行作品（例如，诸如“皇家之吻”，“制止暴力”，“真爱永不消逝”等作品印在普通的T恤上），“时髦” ”（例如“利奥爱丽莎”）。他的收藏每年都会更新，增加了有关当前主题的新作品，例如“新冠病毒时代的爱情”和“我希望你待在家里”。此外，除了他的作品，艺术家的徽标和昵称都印在衣服上。Currently, the street artist produces his own clothing line with his images. TV BOY's works are printed on sneakers, shoppers, clothing (t-shirts and hoodies), issued as lithographs, serigraphs, canvases, etc. His clothing is made from high-quality cotton and is delivered all over the world. This commercial project gives him the opportunity not only to monetize his works, but also to express himself, to convey his message to the masses. Most often, the artist prints such popular works as “kisses” (for example, such works as “The royal kiss”, “Stop violence”, “True love never dies” and others are printed on plain t-shirts), “hipsters” (for example, “Leo Loves Lisa”). His collection is updated every year, adding new works on current topics, such as “Love in the time of corona virus” and “I want you to stay home”. Also, in addition to his works, the artist's logo and nickname are printed on clothing.
因此，TVBOY是一位世界级的街头艺人，有着响亮的名字，逐渐在世界范围内广为人知。他定期与各种时尚品牌合作：他的形象出现在服装和鞋子上，并饰有各种配饰。这些品牌对公众而言一直是成功而且吸引人的，因为它们风格鲜明，并且可以回答主题性问题，同时提出重要的和实际的话题。So, TV BOY is a world-class street artist with a loud name that is gradually becoming known around the world. Periodically, he collaborates with various fashion brands: his images appear on clothing and shoes, and adorn various accessories. They will always be attractive and successful with the public, as they have a bright style and answer topical questions, raise important and actual topics.
By Prigarina Irina for CHI
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