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MANITO at Xintiandi

Atelier I-N-D-J AtelierINDJ 2021-08-11


For Manito, we wanted to convey a sense of lightness, beauty, and sensuality.

We have conceived of a pale-toned store with soft edges, rounded corners, and supple drapery that forms a background to delicate silken garments, sleepwear, and intimate attire.


对于曼尼陀,我们想传达一种轻盈,美丽和性感的感觉。

我们设想了一家浅色调的商店,以圆滑的边缘,弧形墙角和柔软的窗帘,作为精致的丝绸服饰,睡衣及内衣的背景。




This small delicate store is inserted into a historic building within the Xintiandi complex; a hardened façade of textured brick and roughcast textured concrete.

We wanted to create a focus to this building, an attractor to passers-by, whilst respecting the architecture and acknowledging the sensitivity of the site.


这家店坐落于新天地综合体内,嵌入了一栋由有纹理的砖和混凝土的硬化立面组成的历史建筑中。

我们希望聚焦于这座建筑,吸引路人,同时尊重建筑风格并意识到场地的敏感性。





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Soft-edged planes seemingly break the fenestration and protrude out of the façade, serving as display plinths for two art installations that serve to pique passers-by gaze.


边缘平滑的平面冲破了玻璃窗户并从立面伸出,成为两个艺术装置的展示底座,通过这样来吸引行人的目光。





Each installation is kinetic, gently moving elements in hardened stainless steel, the hard mechanical aesthetic is in stark contrast to the objects that are the focus of their manipulation, single pieces of delicate silk fabric in a bold aquamarine blue. The stainless-steel mechanism is augmented with 3D printed components - designed to manipulate the silk to give the apparent feeling of movement, flow, and contour - silk reacts most beautifully to light in a moving state - our installations serve to create a constant movement to display the beauty of silk.


每个装置都是动态的,在坚硬的不锈钢元素带动之下轻柔地转动,其坚硬的机械美学与被操控的海蓝宝石色的丝绸面料形成了鲜明的对比。不锈钢机械装置增加了3D打印组件 - 用于操控丝绸,让人能明显地感受到丝绸的流动和轮廓 - 丝绸在移动状态下对光线的反射最为迷人 - 我们的装置创造了一种恒定的运动来展现丝绸永恒的美丽。






Within the store, walls wrap and guide visitors within, a translucent pink display table anchors the space, whilst light grey plinths line the walls and act as a serving counter.


在商店内部,墙壁被包裹着,并引领访客进入商店,半透明的粉红色展示台将整个空间稳定下来,墙面上浅灰色的底座可用于商品陈列。




The small changing room area is a transformer - with a generous space given over to a large soft chair which can be enveloped by a motorized silken drape that can change this space from public to private - giving customers the privilege of a large beautiful changing space. Space to try clothing in privacy. This changing space is a device used principally to save space, within this cosy store.


小面积的更衣室是一个变换器 – 大量的空间留给了大型软座,用电动丝质悬垂窗帘包裹,将这种空间从公共变换为私人领域,从而为客户提供了宽敞而雅致的试衣间,同时也为整个商店节省了空间。





Brushed stainless steel compliment grey leather shelving and work well with beige and grey floor and wall tones to give a calming atmosphere.


拉丝不锈钢搭配灰色皮革搁板,与米色和灰色地板及墙壁色调相辅相成,营造出一种平和舒缓的氛围。




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Each installation was designed and built in house.

每个装置都是工作室特别设计和手工制作的。




Client: MANITO

Location: Xintiandi 新天地, Shanghai, China

Project Area: 65 sqm

Completion: 12/2020


Design and Management Team 

Atelier I-N-D-J

Ian Douglas-Jones

Sabrina Douglas-Jones

Daecan Tee, Yi Yuan

JingJing Huang 

Scarlet Shen 


Thanks to the wonderful Manito Team:Di Zhang, Mohan, Parker, Yunika and Joe - and to Vincent and team for making it happen.



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