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从吴亦凡到王源,看中国Idol的国际影响力UP!UP!UP!

2018-02-05 英语环球 英语环球ChinaPlus

导读

作为 NFL 中国推广大使,吴亦凡献唱超级碗官方活动 Super Bowl LIVE,成为首位登上这一舞台的华人明星。


作为联合国儿童基金会青年教育使者,TFBOYS 成员王源再次前往纽约联合国总部,出席联合国青年论坛,全程英文发言。


作为“灵动青春”形象大使,中国青年演员江疏影受邀参与英国首相特雷莎·梅访问武汉的行程,与梅姨面对面交流。


国际舞台越来越看重中国青年偶像的影响力,未来我们必将看到更多精彩演出。

https://v.qq.com/txp/iframe/player.html?vid=z0025rrv436&width=500&height=375&auto=0


Kris Wu@Super Bowl Live

Chinese-Canadian pop star Kris Wu performs at the Super Bowl LIVE festival in Minneapolis on Feb.3, 2018, in the first performance by a Chinese artist in the history of the event.

超级碗对于美国人来说到底有多重要呢?中国媒体上最常见的说法是,超级碗就是美国的“春晚”。


但其实,超级碗可不仅是一场大秀,更是一门利润巨大的生意!

仅以牛油果为例,据中国国际广播电台(China Radio International, CRI)驻墨西哥记者邓颖报道:玉米片配牛油果酱(Guacamole)已经成为美国人观看体育比赛的标配。墨西哥鳄梨出口商预计,仅第52届超级碗比赛当天,全美国将消费大约35,000吨的牛油果。

《福布斯》杂志的报道

《好莱坞报道者》的报道

NFL官网的截屏


此次吴亦凡受邀参加超级碗之前的热身演出,当然也不仅仅是一场表演而已;美国职业橄榄球大联盟(NFL)更看重的是吴亦凡在中国市场的影响力。

注意看,NFL 官方微博在介绍美式橄榄球的小知识时,总是时刻不忘带上有关吴亦凡的话题——#吴亦凡超级碗之旅#


截至2月5日下午2点30分,这一话题的阅读量已达到3.8亿,讨论超过340万。

下面请听英语环球广播的报道:


Chinese-Canadian pop star Kris Wu remains a relative unknown in the United States, but that could soon change: he's made history as the first Chinese artist to perform as part of Super Bowl festivities. It's part of the National Football League's effort to sell the sport in China.


Our correspondent Mary MacCarthy reports.

When Kris Wu takes the stage for a pre-game Super Bowl performance, Americans might be asking, Kris who?


The Chinese-Canadian 27 year-old is massively successful in China — as a singer, actor, and fashion model.


And the fact that the National Football League has hired him as an ambassador shows just how much the league is pushing (American) football in China.


The NFL plans to play a regular season game in Beijing in 2018. With hopes of replicating the success it's had hosting games outside the U.S., including in Mexico and Britain.


"We're able to sell out 2-3 stadia now in the U.K." Richard Royal is a British expat who's a huge fan of American football. "It's becoming more and more attractive, and not just to people in the big cities."


When the NFL launched games in London a decade ago, it also had ambitions of launching a series in Beijing — but fears their Chinese fan base wouldn't be big enough led them to cancel those plans.


Football reporter Justin Adams, who's covering this year's Super Bowl in Minneapolis, says he's convinced those fears are no longer justified.


"The popularity of the game of football is definitely worldwide. It's not just in America. I remember when I was younger, and I went overseas - and this is more than ten years ago - and it was during football season. There were people who had lined up, in London, to be able to watch the game. And this was before the games were even in London. There were TV stations playing it. Wherever you go, the game is there. In Mexico. In China."


And it's those populations that the NFL is hoping to continue tapping into. If it attracts enough fans in China, Mexico, the U.K., and beyond, the Super Bowl could grow from being the most-watched televised event in the U.S., to the most-watched event in the world.


延伸阅读:

不看超级碗也该知道的ABC

https://v.qq.com/txp/iframe/player.html?vid=d0544fbvcjo&width=500&height=375&auto=0


Wang Yuan@Youth Forum

Wang Yuan, UNICEF Special Advocate for Education, and Chinese singer, actor and a member of the pop band TFBOYS, speaks at the 2018 Economic and Social Council (ECOSOC) Youth Forum.

TFBOYS 成员王源第二次赴纽约出席联合国青年论坛,作为中国青年的代表,在论坛发表英文演讲,为优质教育发声,倡导教育公平。

以下是他的演讲全文:


Dear excellencies, friends and colleagues,


In my role as UNICEF Special Advocate for Education, I've seen for myself how education is a key factor in building happy, confident and resilient children. I visited two child-friendly schools in Sanjiang County last year where school has become a fun experience where children are encouraged to work together to create solutions to problems and to learn important life skills which will set them up for success in the future.


However not all children can access this type of education and it saddens me that there is still this massive inequality in the world today.


That is why I am committed to my role as UNICEF Special Advocate for Education and plan to work with them this year to call attention to the importance of universal quality education for every child.


1. I plan to join another mission with UNICEF to meet children attending schools in some of the poorest areas where there is a need to develop a more child friendly approach to learning. I will also take part in the development of a video production to promote the Child Friendly Schools initiative. I aim to raise awareness of the very real need to invest in improving the quality of education in China and to leverage more support for this.


2. This year I am going to support UNICEF to bring the SDGs to life for children and young people in China through the creative use of multi-media. This will empower young people to better understand what the SDGs are and why they are so important for their future and for the future of the world.


3. As a young artist and a student, I am lucky to have a large following on Chinese social media, in fact I have over 35 million followers. I see it as my duty to use this following for good. I will participate in discussions on topics such as #Youth2030 and #ChildFriendlySchools on social media channels. I hope that my posts can reach millions of people to draw attention and inspire progress towards universal access to quality education and the achievement of the SDGs.


4. Finally, I will also play a leading role in my own social good project which is providing direct assistance to improve the wellbeing of vulnerable children and the elderly.


So I hope that, with my voice and action, I can motivate more youth to contribute their talent and creativity in making a difference in their communities and lend their support to the achievement of SDGs.


Thank you all for listening!


延伸阅读:

王源在联合国总部发表英文演讲

王俊凯为 Dolce&Gabbana 走秀开场

易烊千玺首次亮相格莱美音乐奖

https://v.qq.com/txp/iframe/player.html?vid=v0542eedxc8&width=500&height=375&auto=0

Jiang Shuying@May's Visit


Chinese actress Jiang Shuying greets British Prime Minister Theresa May at Wuhan University on Jan. 31, 2018. Wuhan was May's first stop during her three-day visit to China. 

曾经留学英国的演员江疏影是英国“灵动青春”项目的形象大使。该项目旨在激励中英两国的下一代领袖,促进更深入的合作与交流,展现一个现代化、充满活力的英国。


Jiang Shuying studied in the UK for over two years and received a Master degree in Media Economics from the University of East Anglia. She was named as the ambassador of UK's Spirit of Youth campaign in 2017.

此次,英国首相特雷莎·梅访华,江疏影受邀参与武汉站的活动,与梅姨展开面对面的交流。


延伸阅读:

梅姨访华第一天:我就是爱发推特,别叫我停下来

梅姨首站到武汉,马克龙先去逛西安,外国政要还去了哪儿?

Auntie May火遍全球,只因我们的一个小视频

100多年前,梁启超在他的名篇《少年中国说》中写道:“少年智则国智,少年富则国富,少年强则国强……”


国家的繁荣振兴离不开年轻一代的努力、奋斗;反过来,一个日益强大的祖国也将为青年人提供更多发展机会,帮助他们登上国际舞台,走到聚光灯下,让更多人看到他们熠熠生辉。


从这个意义上来说,中国青年,未来可期!

为努力奋进的中国青年打call!

你家爱豆登上国际舞台了吗,未来你最期待看到谁的精彩演出?


欢迎留言分享。



近期原创:

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