外贸询盘回复技巧 | 让国外买家秒回复的询盘技巧，阿里巴巴国际站询盘回复案例分析及实战手册！

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询盘的回复规则： 

1、回复及时（24小时内是黄金时间）

2、内容专业（清晰、简洁、完整）

3、格式规范（别忽略问候语，结束语等细节）

本文列出了不同询盘回复客户的模板供大家参考，使用时按照实际情况进行修改。

客户主动询价、我方报价

Dear Mr./Ms XX,

Thanks for your inquiry about XX products!

Now we here kindly quote you our best XX price as following:

Products name:

Specification, weight and size:

Packing:

Payment:

Delivery time:

Shipment fee:

Quantity:

Validity:

Others:

Pls review the above price and let us know your confirmation in an early date.

Looking forward to hearing from you soon.

产品的库存不多

Dear X,

Thank you for your inquiry.

Yes, we have this item in stock. How many do you want? Right now, we only have X lots of the X color left. Since they are very popular, the product has a high risk of selling out soon. Please place your order as soon as possible. Thank you!

Best regards,

(Your name)

客户所要产品断货

Dear X,

We are sorry to inform you that this item is out of stock at the moment. We will contact the factory to see when they will be available again. Also, we would like to recommend to you some other items which are of the same style. We hope you like them as well.

You can click on the following link to check them out.

Please let me know for any further questions.Thanks.

Best Regards,

(Your name)

希望客户询问规格

Dear sir,

Thanks for your inquiry of our XX(products) on Dec. 10th, and we are in XX filed for many years, so we are confident we can do it. But the specifications you given is still lack. Such as the diameter, meterial, quantity and so on. So pls can you send us the details? The drawing(cad) is ok. 

After we confirmed, we are happy to provide you with our good quality and competitive price. 

Look forward your soonest reply, 

Thanks and regards.

问客户对报价的意见

第一次询问

Dear Mr/Ms XX,

Re XX products, We have quoted you FOB/CIF/ price by e-mail dd XXXX, 2007.. Have you received it? Please check it and let me know your comments about the price.

Looking forward to hearing from you soon.

第二次询问

Dear Mr/Ms XX,

Re the XX products, I have e-mail the FOB QINGAO price to you dd XX . And asked for your comments on XX. But still no reply . Have you received it? Please review it and let me know your comments. If any problems, please don't hesitate to contact us, We shall be pleased to be of service to you at all times.

Thanks in advance for your quick reply!

第三次询问

Dear Ms/Ms XX,

Re XX products, we have quoted you FOB/CIF/ price by e-mail after Canton Fair on Oct 24, 2016. But for a long time, you haven't replied us. So we sent two e-mail to you asking for your comments on Nov 9 and Nov 21, 2016. But still no reply. Now I 'd like to know whether you still interested in this item.

Looking forward to hearing from you soon.

重新报价

Dear Mr./Ms.XX,

Re XX products, we have quoted you FOB QINGAO price , But for a long time,you haven't reply us. So we sent two e-mail to you asking for your comments on Nov 13 and Nov 23, 2016. Now we here kindly requote you the adjusted price as follows:

USDXX/pc

Hope you can accept this price.If sample required, we will send to you for your approval.

Thanks in advance for your quick reply!

询问对新价格的意见

Dear Mr./Ms.XX,

Re XX products, in order to build our further business relationship. we have requote you new price on XX. Have you received it? If you check other suppliers, you will find this is our bottom price, hope you satisfied this time and accept it.

报价不回复

方式一

Dear X, 

Hope you still remember me,i sent you quotation for XX (products) on XX (date), well maybe you are very busy, and I understand. 

I review your websit very carefully, and have much interests to make a start for our cooperation,to provide the best special service. 

Could you give me some advice so that we can do better.

方式二

Dear sir, 

Did you receive our quotation on Apr 12th? No reply from you. I was waiting until all the colleagues left the office. May be you are very busy. 

So pls can you take some time to give me a reply? And kindly give me some advice on XX(products).

Look forward your reply,

Thanks and regards.

回应买家砍价

方式一

Dear x,

Thank you for your interests in my item.

I am sorry but we can’t offer you that low price you asked for.

We feel that the price listed is reasonable and has been carefully calculated and leaves me limited profit already.

However, we’d like to offer you some discounts on bulk purchases.

If your order is more than X pieces, we will give you a discount of xx% off.

Please let me know for any further questions. Thanks.

Sincerely,

(Your name)

方式二

Dear X, 

Sorry for my late reply, I discuss with our boss for a long time, but regarding the price, it is near our bottom line, you know the market is changing everyday, and it is hard to cut more on cost as we need the products with best quality. 

But we treasure our first cooperation, so we allow you a 2% discount, this is the best I can do for you. 

I hope that if you have the will to cooperate, pls don’t just focus on the price, the most important is the quality, I think. 

If you any comments, pls let me know. 

Thanks and regards 

（Your name）

提醒买家尽快付款

方式一

Dear X,

We appreciated your purchase from us.

However, we noticed you that haven’t made the payment yet.

This is a friendly reminder to you to complete the payment transaction as soon as possible. Instant payments are very important; the earlier you pay, the sooner you will get the item.

If you have any problems making the payment, or if you don’t want to go through with the order, please let us know. We can help you to resolve the payment problems or cancel the order.

Thanks again!

Looking forward to hearing from you soon.

Best Regards,

(Your name)

方式二

Dear X,

We appreciate your order from us. You have chosen one of the bestselling products in our store. It’s very popular for its good quality and competitive price. Right now, we only have X lots of the X colors left. We would like to inform you that this product has a high risk of selling out soon.

We noticed that you hadn’t finished the payment process for the order. We’d like to offer you a 10% discount on your order, if you purchase now, to ensure that the product doesn’t sell out. We will ship your order within 24 hours once your payment is confirmed. If you need any help or have any questions, please let us know.

Best Regards,

(Your name)

【B2B】外贸实战--阿里巴巴询盘回复

举例：如何处理LED Display询盘？

Step1: 打开后台，观察国家，询盘的日期，平台给予的潜力打分,初步判定哪个询盘可删，哪个询盘进入下一步? 参考下图：

Step2: 打开具体每一个询盘，粗鲁过滤，太不怎么样的询盘（询盘不属于我司的产品范畴）迅速果断归类为垃圾询盘，如下图:

Step2:根据经典二八原则（20%+80%），第三次过滤开始，根据询盘内容.

下面的这封邮件可归为20%的重要客户群，具体内容我用红色标注了

还可以看询盘的右边的信息，公司的名称，公司可以用google ，Facebook等去搜索看看该公司的全面当地信息（抱歉，为了保护商业机密，客户真实信息我打了马赛克，因为有的客户时间有限，没有在阿里巴巴平台上详细注明业务类型，公司官网网址，邮箱，当地电话，像我的这个客户填的信息比较多，下面是平台对客户的追踪记录：只浏览了18个产品，就有8个询盘和有效回复询盘，种种迹象可以推断，该客户是一个值得认真回复，对待的潜力客户。

Step3: 正式回复询盘，

我们需要用80%的精力去对待20%的重要客户，通过多层次多维度分析，我们判断上面这封询盘的发出者为重要客户之一，针对客户的详细询盘我们需要全面深入的阐述公司，产品，品牌和服务等。在中国品牌默默无闻的年代，如何让客户从众多同质化的供应商中选中你，这其中靠的不仅是高品质的产品，服务，更重要的是公司的文化魅力，员工的职业人文综合素养等。运气只能忽略不计了

开始实战吧！

Dear ...

Thank you so much for your kind request.

All the information from your request illustrates you are very professional in the led display products. You know ,the technology updates day by day, the led display installation is more and more simple like putting the toy bricks up, furthermore, the teaching video can be watched at every minute everywhere. Sure, If you need our engineer to support you to install and set up the led display in your local place , your company only needs to pay the engineer's salary by day,  and the travelling lodging expenses .

Now let's get to your question,

Absolutely, the shipment can include the controller and all the led display cabinets, accessories(hubs,wires, screws,so on) and  the user's booklets,with the product installing and usage video,before shipment, we can ensure all the products and accessories by video call including how to install all the display cabinets together, to connect it to the computer, then to set it up,which play pictures and videos behind a glass of the window at night, because you told us you only need the display play at night.

Sample order is definitely OK, One of Our company's missions is to offer high-value products and service to our customers.

If you have any question, please contact me at any time.

Best regards,

Amanda

关于询盘回复

时间有限，下次待续！

让国外买家秒回复的询盘（内附模板示例）

1

未付款订单

Dear $buyer,

We have got your order of XXXXXX。But it seems that the order is still unpaid. If theres anything I can help with the price, size, etc., please feel free to contact me. After the payment is confirmed, I will process the order and ship it out as soon as possible. Thanks！

Best Regards

$myname

译文：我们已收到你的订单，但订单似乎未付款。如果在价格和尺寸上有什么能帮助的，请随时与我联系。当付款完成，我将立即备货并发货。谢谢！

提示：请根据您产品自身特点对描述内容进行修改。

2

已付款订单

Dear $buyer,

Your payment for item XXXXXXXXXXXXXX has been confirmed. We will ship your order out within XXX business days as promised. After doing so, we will send you an e-mail notifying you of the tracking number. If you have any other questions, please feel free to let me know. Thanks!

Best Regards

$myname

译文：您的订单编号为XXXXXXXXXXXXXX的款项已收到，我们将在承诺的XXX天内发货，发货后，我们将通知你货运单号。如果您有任何问题请随时联系我。谢谢！

提示：请填上您的订单号和发货天数。

3

发货后

Dear $buyer,

The item XXXXXXXXXXXXXX you ordered has already been?shipped out and the tracking number is XXXXXXXXXXXXXX. The shipping status is as follows: XXXXXXXXXXXXXX. You will get it soon. Thanks for your support!

Best Regards

$myname

　　

译文：订单号为XXXXXXXXXXXXXX的货物已经发货，发货单号是XXXXXXXXXXXXXX，运输方式是XXXXXXXXXXXXXX，订单状态是XXXXXXXXXXXXXX。您将会很快收到货物，感谢您的支持和理解。

提示：请填写订单号、发货单号、运输方式和发货日期。

4

询问是否收到货

Dear $buyer,

According to the status shown on EMS website, your order has been received by you. If you have got the items, please confirm it on DHgate.com. If not, please let me know. Thanks！

Best Regards

$myname

译文：EMS网站显示您已收到货物。如果您已收到货物请到敦煌网确认，如果有问题请告知我。谢谢！

提示：可根据您货物的实际情况进行更改。

5

客户投诉产品质量有问题

Dear $buyer,

I am very sorry to hear about that. Since I did carefully check the order and the package to make sure everything was in good condition?before shipping it out, I suppose that the damage might have happened during the transportation. But I’m still very sorry for the inconvenience this has brought you. I guarantee that I will give you more discounts to make this up next time you buy from us. Thanks for your understanding.

Best Regards

$myname

译文：很抱歉听到发给您的货物有残损，我在发货时再三确定了包装没有问题才给您发货的。残损可能发生在运输过程中，但我仍旧因为带给您的不便深表歉意。当您下次从我这购买时，我将会给您更多的折扣。感谢您的谅解。

提示：请根据投诉的实际情况进行更改。

6

订单完成

Dear $buyer,

I am very happy that you have received the order. Thanks for your support. I hope that you are satisfied with the items and look forward to doing more business with you in future.

Thanks！

$myname

译文：我很高兴地看到您已收到货，感谢您的支持。希望您满意，并期待着在将来与您做更多的生意。

7

提醒买家给自己留评价

Dear $buyer,

Thanks for your continuous support to our store, and we are striving to improve ourselves in terms of service, quality, sourcing, etc. It would be highly appreciated if you could leave us a positive feedback, which will be a great encouragement for us. If there's anything I can help with, don't hesitate to tell me.

Best Regards

$myname

译文：感谢您继续支持我们，我们正在改善我们的服务，质量，采购等。如果您可以给我们一个积极的反馈，我们会非常感激，因为这对我们来说是一个很大的鼓励。如果有什么我可以帮助，不要犹豫请告诉我。

8

货物断货

Dear $buyer,

We are very sorry that item you ordered is out of stock at the moment. I will contact the factory to see when it will be available again. I would like to recommend some other items of similar styles. Hope you like them too. You can click on the following link to check them outXXXXXXXXXXXXXXXXXXXXXXXXXXXX.If there’s anything I can help with, please feel free to contact us. Thanks！

Best Regards

$myname

译文：真是对不起，您订购的产品目前缺货，我会与工厂联系什么时候能补上，并将随时告知你。以下链接提供的产品也很不错XXXXXXXXXXXXXXXXXXXXXXXXXXXX ，您可以看看。有什么我可以帮忙的，请随时与我们联系。谢谢！

提示：请在横线处添加同类产品的链接。

9

折扣

Dear $buyer,

Thanks for your message. Well, if you buy both of the XXXX items, we can offer you a XXX % discount. Once we confirm your payment, we will ship out the items for you in time. Please feel free to contact us if you have any further questions.

Thanks & Best regards!

$myname

译文：感谢您给我信息。目前我们正在进行促销，如果你购买了XXXX 个产品，我们可以为您提供XXX %的折扣。一旦我们确认您的付款，我们将及时发货。如果您有任何进一步的问题，请随时与我们联系。谢谢！

提示：请添写希望买家购买的件数和您所能提供的折扣。

10

买家议价

Dear $buyer,

Thank you for taking interests in our item. I’m afraid we can’t offer you that low price you bargained as the price we offer has been carefully calculated and our profit margin is already very limited. However, we can offer you a XXX % discount if you purchase more than XXXXpieces in one order. If you have any further questions, please let me know. Thanks!

$myname

译文：感谢您对我们产品的兴趣，但很抱歉我们不能给您更低的议价。事实上，我们的上市价格是经过精心计算的且合理的，它已经让我的利润有限。但如果您一个订单购买超过XXXX件，我们将给你XXX %的折扣。有任何问题请联系我。谢谢！

提示：请添加希望买家购买的件数和您所能提供的折扣。

11

大量订单询价

Dear $buyer,

Thanks for your inquiry. We cherish this chance to do business with you very much. The order of a single sample product costs $ XXXX USD with shipping fees included. If you order XXX pieces in one order, we can offer you the bulk price of XXXXUSD/piece with free shipping. I look forward to your reply. 

Regards！

$myname

译文：感谢您的询问，我们很诚挚的希望跟您做生意。一个样品的运费需要XXXX美元，如果您一个订单订XXX件产品，我们可以为您提供批量价格XXXX美元/件。期待着您的答复。谢谢。

提示：请填写你产品的价格，购买件数和优惠价格。

12

买家要求免运费

Dear $buyer,

Sorry, free shipping is not available for orders sent to XXXXXXXXXXXXXX. But we can give you a XXX% discount of the shipping cost.

$myname

译文：很抱歉，到XXXXXXXXXXXXXX不能免运费的，但是我们可以在运费上给你XXX %的折扣。

提示：请填写地区和运费折扣。

13

未付款订单改完价格再次催款

Dear $buyer,

We’ve reset the price for you. We have given you a XXX % discount on the original shipping price. Since the price we offer is lower than the market price and as you know the shipping cost is really high, our profit margin for this product is very limited. Hope you are happy with it and you are welcome to contact me if there’s anything else I can help with.

Best regards!

$myname

译文：我们已经为您重置价格并给您原运价XXX％的折扣。如你所知，运输成本非常高，而我们提供的价格比市场价格低，我们从这个产品中赚取不了多少利润。希望您满意，并随时与我联系。

提示：请填写运费折扣。

14

买家对于你的产品表示怀疑

Dear $buyer,

I am very glad to receive your message. Although I haven’t got a high score on DHgate, I’ve been doing business on eBay for many years and I am quite confident about my products. Besides, since DHgate offers Buyer Protection service which means the payment won't be released to us until you are satisfied with the product and agree to release the money. We sincerely look forward to establishing long business relationship with you. 

Regards

$myname

译文：我很高兴收到你的邮件。虽然我在DHgate没有多少评价，但我一直在Ebay做业务多年，我对我的产品很有信心。此外DHgate提供第三方担保支付服务，这意味着付款将不会发放给卖方，直到您对产品质量和交易非常满意。希望能够与您长期合作，谢谢。

15

发货几天后买家没收到货

Dear $buyer,

We sent the package out on XXXXXXXXXXXXXX, and we have contacted the shipping company and addressed the problem. We have got back the original package and resent it by UPS. The new tracking number is XXXXXXXXXXXXXX. I apologize for the inconveniences and hopefully you can receive the items soon. If you have any problems, don’t hesitate to tell me.

$myname

译文：我们已经在XXX月XXX号发送包裹，根据您的反馈，我们已经联系货运公司并确认问题。我们将找回原来的包裹并重新寄送,新的货运单号是XXXXXXXXXXXXXX,使用的是UPS。我对此感到十分抱歉，希望您能尽快收到。有任何疑问，请告诉我。

提示：请填写发货日期和货运单号。

16

向买家推荐新品

Dear $buyer,

As Christmas/New year/…… is coming, we found XXXXXXXXXXXXXX has a large potential market. Many customers are buying them for resale on eBay or in their retail stores because of its high profit margin. We have a large stock of XXXXXXXXXXXXXX. Please click the following link to check them out XXXXXXXXXXXXXXXXXXXXXXXXXXXX. If you order more than 10 pieces in one order, you can enjoy a wholesale price of XXX. Thanks.

Regards

$myname

译文：随着圣诞节/新年/……的来临，我们发现XXXXXXXXXXXXXX产品拥有一个大型潜在市场。我们有大量的畅销的XXXXXXXXXXXXXX产品。请单击下面链接XXXXXXXXXXXXXXXXXXXXXXXXXXXX查看它们。如果你一个订单购买XXX件我们可以给批发价格。感谢您的惠顾。

提示：请填写产品名称、产品链接地址和购买件数。

17

收到好评后

Dear $buyer,

Thank you for your positive comment. Your encouragement will keep us moving forward.We sincerely hope that we’ll have more chances to serve you.

$myname

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