其他
小蓝牌咖啡首进韩国、Tory Burch将推化妆品等5条双语资讯 | iziRetail热点
iziRetail逸芮搜罗并精选了5篇关于时尚零售、商业地产相关的英文报道，进行翻译、转载，为大家带来一手的海外资讯。同时，我们把英文原文附在文末，英文爱好者们也可浏览阅读。
Schemata Architects stacks up red bricks inside South Korea's first Blue Bottle Coffee cafe
Blue Bottle Coffee“小蓝瓶咖啡”首进韩国
来源：dezeen
继日本之后，Blue Bottle Coffee小蓝瓶咖啡在韩国开了新店。新店位于首尔圣水洞，周围也分布了一些由旧仓库改造的手工咖啡店、有机餐厅等。
这是品牌在韩国的第一间门店，由Schemata Architects公司操刀设计。此前品牌在东京的几间分店也是Schemata Architects公司打造的。
新店共有三层，每一层都有不同的功能。考虑到街区拥挤的交通，品牌特别选择地下一层作为咖啡厅，为消费者提供了一个远离喧嚣、安静的用餐环境。
中间区域是一个巨大的不锈钢制餐品制作台，上方天花板有部分被打通，带来充足的自然光线。旁边还有商品陈列区，销售手工烘焙的咖啡豆；陈列台是用红砖堆砌的，富有复古工业气息。
一楼用作烘焙工坊和咖啡豆储藏室，整层楼采用落地窗的设计，非常通透，路过的行人也可以清楚看到咖啡的整个制作过程。二楼则用作职工办公室。
Blue Bottle Coffee于2002年在美国加州创立，日本是品牌第一个海外市场。
The sparsely-decorated cafe is situated in Seoul's artsy Seongsu neighbourhood, surrounded by craft coffee bars and organic eateries that occupy disused warehouses.
This is the first Blue Bottle Coffee cafe to appear in South Korea, but Schemata Architects has already designed several of the brand's Tokyo branches.
In the new three-floor Seongsu location, each level is dedicated to a different use. The cafe has been designated to the basement – a decision made by the practice after seeing that the ground floor overlooked a busy road often blocked with traffic.
"Having the cafe in the basement provides a calm and peaceful space away from the bustle on the ground," it explained.
At its centre is a huge stainless-steel service counter, above which a section of the ceiling has been cut away to provide views to the upper floor.
Large stacks of red bricks – a material typically used to clad the facades of buildings in Seongsu – have been dotted throughout the space, where brand merchandise like packets of coffee and mugs can be displayed.
The ground level plays host to a roastery, a storage room for coffee beans and an area dedicated to cupping: the practice of observing the taste and aroma of brewed coffee.
This whole floor is fronted by glass, allowing passersby on the street a glimpse at the brand's coffee-making process.
Upstairs on the second floor are offices for staff.
Blue Bottle Coffee was originally founded in 2002 in California. It isn't the only caffeine brand to opt for having pared-back cafes – % Arabica opened a branch in Hong Kong's Star Ferry terminal which features concrete surfaces and simple white high-tables where customers can stand and enjoy their drinks.
Shiseido to create Tory Burch beauty products
Tory Burch与资生堂合作，进军美妆领域
来源：Inside Retail Asia
日前，美妆集团Shiseido资生堂与美国时尚品牌Tory Burch达成了一个长期合作，获得Tory Burch的独家授权，为其开发并推广美妆系列。合作将于2020年1月正式开始，并由资生堂美国区执行。
通过此次合作，资生堂将为Tory Burch提供全球拓展的平台及资源，帮助品牌发展美妆业务；对资生堂而言，这次合作也将加强集团的产品组合，创造更多机会。
Tory Burch于2004年创立在美国创立，产品涵盖女装、包袋、配饰、鞋履等品类，在设计上使用大量印花图案，体现自由浪漫的波西米亚风格，双T logo的平底芭蕾舞鞋是品牌最具代表性的产品之一。
Global beauty firm Shiseido has entered into a long-term partnership to create and sell a range of Tory Burch beauty products.
Shiseido will have an exclusive worldwide license to develop, market, and distribute Tory Burch beauty products.
The agreement goes into effect on January 1 next year. The Tory Burch beauty products license will be managed by Shiseido Group’s Americas region headquartered in New York City.
Through the partnership, Shiseido will provide Tory Burch with a global platform and dedicated resources to elevate its beauty business, cultivating opportunities as a multi-platform, global lifestyle beauty brand.
For Shiseido, this partnership will expand its global fragrance portfolio and create further opportunities for collaboration.
Birkenstock opens exclusive showroom in Paris dedicated to its collaborations
Birkenstock在巴黎推出全新showroom
来源：CPP-Luxury
近日，德国鞋履品牌Birkenstock在巴黎打造了一间精品showroom，展示独家联名系列、胶囊系列等，包括此前备受关注的与Rick Owens，Valentino的联名鞋款。
新店位于巴黎圣奥诺雷大街一座19世纪的建筑一层，面积约有170平方米，由伦敦一家建筑设计公司Vinson & Co.打造，在改造的过程也保留了建筑里部分原始元素。
品牌还在店内摆放了一些著名设计师打造的经典家具，比如建筑设计师Philipp Mainzer设计的橡树木桌，意大利国宝级设计师Mario Bellini的经典设计“凯伯椅”，20世纪50年代的Medeachairs等。
After several high-profile collaborations (Rick Owens, Valentino) German footwear brand Birkenstock pursues its unique strategic luxury (re)-positioning strategy with an exquisite showroom in Paris dedicated exclusively to its collaborations and capsule collections.
The new Birkenstock showroom in Paris at Rue St.-Honoré occupies a 170 sqm. (1,830 sq.ft.) apartment on the first floor of a late 19th century building, and features an interior design by London-based design and architecture practice Vinson & Co.
Comprising of several rooms, much of the showroom’s original architectural elements have been retained, but at the same time it has seen a full revamp.
Whitewashed walls, paneling and ceilings are paired with classic fishbone parquet flooring, and form the backdrop for a collection of carefully sourced European design pieces, including oak tables by Philipp Mainzer, Mario Bellini‘s cab chairs, 1950s-inspired Medeachairs by Vittorio Nobili, Tri Angle tools by Aldo Bakker, Cleft Oak benches by Simon Hasan, and Achille Castiglione‘s Lungangolo bookcase.
Mansur Gavriel partners with French Maison Ladurée for café within its Los Angeles store
Mansur Gavriel与Ladurée合作在洛杉矶开了一间咖啡厅
来源：CPP-Luxury
美国奢侈包袋品牌Mansur Gavriel与法国甜品品牌Ladurée合作，在其洛杉矶专卖店里开了一间咖啡厅。
店内的装修以法式浪漫风格为主，有绿色的墙壁，粉色的软垫座椅；在天气晴好的时候，消费者也可以体验户外的法式主题花园。
店内提供甜点、茶饮、早午餐等。甜品菜单包括马卡龙、法式糕点，以及为洛杉矶店特供La Rose甜点；早午餐有鳄梨吐司、煎蛋卷、三明治和沙拉可以选择。
US based luxury accessories brand Mansur Gavriel has partnered with French Maison Ladurée to open up a café inside Mansur Gavriel’s Los Angeles retail store on Melrose Place.
Guests can choose to sit outdoors in the French-themed patio garden or indoors where the interiors are decorated with green walls and pink cushioned seats.
The dessert menu includes macarons and pastries, as well as a location-exclusive La Rose dessert made with a rose panna cotta and raspberry confit on top of a rose pound cake biscuit and completed with a white chocolate shell.
If you’re looking to stop in for brunch, savory selections include three types of avocado toast, omelets, club sandwiches and salads.
Pernod Ricard partners with Heinemann Australia
法国保乐力加集团与海内曼免税店合作
来源：Retail in Asia
法国保乐力加集团（Pernod Ricard）与海内曼（Heinemann）免税店合作，在悉尼机场开设了苏格兰威士忌专卖店，为消费者提供一个沉浸式的混合威士忌体验区。
这间专卖店位于T1航站楼的免税店，不仅有芝华士（Chivas Regal），皇家礼炮（Royal Salute）和百龄坛（Ballantine’s）等品牌的新品，还有经过岁月沉淀的陈年威士忌。
比较有特色的是，店内有双语品牌大使主持的品酒体验，还有一个屏幕向消费者展示了威士忌的制造过程。
这是保乐力加集团在全球旅游零售中，开设的首个多品牌混合苏格兰威士忌区。8月13日开业当天，集团还特别推出了一个定制化服务，凡是购买Chivas，Royal Salute，Ballantine’s三个品牌任意一款80美元以上威士忌的消费者，可以免费享受刻字服务。
Pernod Ricard Travel Retail Pacific and Heinemann Australia have opened the Scotch Whisky Emporium at Sydney Airport. The new concept is “an immersive brand experience zone” that highlights Pernod Ricard’s blended Scotch whiskies.
Located in the T1 departures Heinemann Tax and Duty Free store, the store houses brands including Chivas Regal, Royal Salute and Ballantine’s, with a focus on new and high-value aged products.
The emporium features a tasting experience hosted by bilingual brand ambassadors, as well as digital screens that display distillery and blending processes to educate consumers on how each whisky is made.
The Emporium is the first multi-brand blended Scotch whisky zone of its kind in the travel retail sector globally for Pernod Ricard. To mark the opening on 13 August, a bespoke bottle engraver was on site to engrave all bottles purchased (with a value of A$80 and more) from the Chivas, Royal Salute and Ballantine’s ranges, at no extra charge.
往期文章：
长按二维码关注“iziRetail逸芮” : )
▼
欢迎扫描二维码添加iziRetail为微信好友
（请注明真实姓名和工作单位）
▼